Manager/senior Manager, Platform Campaign Management
7 months ago
Design and implement RS Mall platform operation process and ensure smooth running of new business model execution.
Improve operation process to enhance the efficiency and effectiveness of platform operation process.
Ensure that all information related to each marketing campaign is delivered to all relevant parties, e.g. telemarketing agents, trainer, etc.
Perform post-launch evaluation of each marketing campaign and share key success / learning to all relevant parties.
Review and identify the improvement areas in the campaign execution process.
Be the focal point between product manager and marketing head for all matters relating to Telemarketing department.
Work with big data to initiate campaigns that fit with specific group of customers.
Work with product manager and marketing head to execute the requested marketing campaign.
Closely work with data scientist to identify the quality dataset to support campaign analysis and development.
Manage performance all team members in order to work efficiency and achieve company or KPI s targets.
Bachelor degree in Marketing (Bachelor degree in MIS or Finance with professional experience in marketing field is welcome.
At least 5 years of experience in campaign management, category management or process improvement.
Strong analytics skills, sales environment, including sales process, content, and systems.
Understand the analytics basis and modeling process.
Strong project management and communication skills.
Experience in agile practice will be advantage.
**Job skills required**: Project Management, Finance, Big Data
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