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Webtoon - CRM & Growth Marketing Assistant Manager

1 month ago

กรงเทพมหานคร, Thailand LINE Plus corporation Full time

**About the Team**

LINE WEBTOON is the home to thousands of creator-owned digital comics loved by millions of readers around the world. First launched in Thailand in 2014, LINE WEBTOON Thailand is committed to finding fresh new talents and producing relatable contents for our local audience.

**About the Job**

LINE WEBTOON is opening a position for a CRM & Growth Marketing Assistant Manager, specializing in CRM (Customer Relationship Management). This position will work with our team in Thailand and the global counterpart in WEBTOON HQ in Korea to help LINE WEBTOON become the best digital comic platform in Thailand.

As a CRM & Growth Marketing Assistant Manager in LINE WEBTOON, you will be taking a huge part in ensuring our service run smoothly through data monitoring and CRM. If you are keen to details, this position might be perfect for you

**Responsibilities**
- Conduct analysis of user behaviour and in-app events
- Establish an operation strategy and curate suitable contents based on the analysis
- Help strategize and execute marketing efforts for WEBTOON
- Assess and comprehend variations in indicators (e.g., weekly active users, weekly read titles) and carry out suitable actions
- Create banners and exciting in-app events for our users to participate
- Monitor, review, and report readers’ feedback and engagement
- Coordinate with internal stakeholders on day-to-day business operations
- Rapidly comprehend the needs of readers, formulate and implement strategies

**Basic Qualifications**
- Bachelor’s degree in any field
- 5+ years of experience in CRM, marketing, or a related field, preferably with a background working with numbers
- Great attention to detail and creative approach in problem solving
- Excellent communication skills coupled with the ability to work well in teams and seamlessly collaborate with relevant departments
- Native proficiency in Thai and professional proficiency in English
- Proficiency in fundamental work tools (e.g., Excel, spreadsheet, etc.)
- Skills in comprehending the flow of data and conduct data analysis

**Preferred Qualifications**
- Strong affection towards WEBTOON, social trends, and pop culture in general
- Experience working for a mobile platform
- Ability to communicate in Korean

**Location**

LINE Thailand Head Office, Gaysorn Tower, Bangkok