Data Performance Manager
6 months ago
Reckitt is looking for the Data Performance Manager who is a self-starter and can manage time on projects and provide detailed activity and performance of daily work results. As a start-up, the Performance Manager is expected to be adaptable and flexible to change as the organization grows as products will change, client accounts will grow, and project tasks will change.
- Identify areas & build initiative for driving performance suggesting actions of CRM program
- Use information to help create inspiring activities to achieve key driver benchmarks for winning new projects KPIs & optimizing existing projects
- Be a key person to data collaborate & utilization from commercial plan with cross functions & CRM partners
- Lead to analyse identifying issues & opportunities from database reflect to strategy : identifying need state, purchase behaviour
- Lead to measure full funnel business results of CRM program
- Manage team to collate and analyse daily, weekly and monthly sales key driver information (ie acquisition, conversion, repurchase) including with cross functions i.e. eCom/ Martech team/ CRM partners
- Lead to build one view of CRM Dashboard/ report from internal & external data sources
**Requirements**:
- Education background in Marketing, Media, Communications, Business or a related field is preferred
- 2+ years of experience executing on digital marketing data
- 2+ years using data visualization/Martech tools to display one view reports and share important findings
- Analytical and a passion for measuring and assessing results, driving continuous improvement, and A/B testing
- Knowledge of website functionality, principles, and different providers
- FMCG experience preferred but not required
- Digital marketing and advertising platform experience (Google, Facebook, Google Ads, and Google Analytics) required
- Understanding of consumers insights and analytics to convert insights in bespoke campaigns
- Experience working with CRM systems, Salesforce preferred but not required
- User-centric. Highly creative and comes with experience in delivering compelling mobile app and web content for target audiences
- Build solid relationships and provide excellent customer service
- Have strong collaboration & teamwork skills. Expected to partner closely with the support team, vendor partners, and clients
- Use sound judgement and critical thinking skills. Be able to solve complex issues, problems, and solve things on your own
- Stay up to date with industry trends in digital/ CRM campaigns
**Description**:
- Want to show the way in digital? As a Data Performance Manager with Reckitt, you’ll have the freedom to explore the possibilities of digital and new media.**Data Performance Manager**
**Bangkok, Bangkok**
**Competitive Salary & excellent benefits package**
- Digital is a big deal here, which is why we’ve set up our own in-house programmatic and digital channel team. Joining them, you’ll help share our brands across exciting new channels and formats. You’ll put our programmatic plans into action, across multiple platforms. You’ll handle everything from planning and activation to optimisation and reporting. Most importantly, you’ll never stop looking for new ideas that could take us even further.**You’ll succeed because**
- you’ve managed programmatic display or video campaigns before. You’ve experience of ad servers like DoubleClick, Sizmek and Adform. You understand DSPs such as MediaMath and DMB. You can work with verification tools including DV, IAS and MOAT. You have outstanding Excel and data interpretation skills. You’re organised and proactive and learn new systems and technologies with ease.**You’ll love it because**
- you’ll get to make an impact like never before. You’ll be responsible for your own projects - we can’t wait to hear your ideas. The products you help us get out there will make people’s lives better. Our iconic brands will provide an incredible platform for you. And our dynamic, ownership-driven culture will help bring the very best out of you, every day.**Equality**:
At Reckitt, we recognise that in real life, great people don’t always ‘tick all the boxes’. That’s why we hire for potential as well as experience. Even if you don’t meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. Come and join a team whose purpose is to protect, heal and nurture in the relentless pursuit of a cleaner and healthier world.
All qualified applicants to Reckitt will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
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