Commercial Planning Manager
18 hours ago
**Overview**
**Role**:
- Perform financial analysis, planning and forecasting of commercial related performances/KPIs for Thailand Foods market unit.
- Support excellent implementation and execution of strategic ideas/initiatives
- Support and provide financial recommendations to key decision makers in Commercials, Consumer Marketing, Marketing and Trade Marketing, ensuring functions understand financial implications, and have information and tools needed to make the decisions.
- Act as business partner to the business, driving great performance by supporting development of high quality plans and outlooks, analyzing the business against those plans and working with Channel and Category in Commercials / Marketing functions to improve performance through options analysis. Highlighting risks and opportunities
**Responsibilities**
**Accountability**
- Analyze monthly performance at brand level (Brand P&L) and ensure business deliver accretive GM%
- Lead brand P&L review with brand managers/marketing director to ensure brand profitable health
- Pre-launch innovation analysis: Simulate P&L for all innovations to MTM
- Post-launch analysis: Perform P&L tracking and analysis to achieve target (5-8 month after launching)
- Proactively track performance versus target for volume by brand
- Lead A&M review with brand manager/marketing directors to ensure maximum return on investment
- Provide quality insights and call out risk and opportunities from a P&L perspective concerning commercial/market situations
- Act as partner to the business, driving great performance by producing high quality plans and outlooks, analyzing the business against those plans, identifying risks / opportunities and working with commercial team
**Qualifications**
**Qualification**
- BBA and Master degree in Finance or Accounting from reputable university
- Relevant work experience in Finance, preferably FMCG exposure. 5-7 years in Finance manager position with people management exposure
- Experience in budget / forecast process and variance analysis
- Experience in business case and project analysis.
- Experience in analysis effectiveness of trade and marketing spend, as well as channel and brand P&L performance analysis
- Familiar with SAP is a plus
- Solid technical/functional knowledge in Finance and Accounting
- Strong analytical skill
- Business partnering mindset to work effectively with cross functions
- Advanced Microsoft Office skills, particularly on Excel
- Good written and spoken English & Thai Language
- Exceptional ability to work under pressure, meet tight deadlines, and focus on priorities
- Strong communication and people skills, able to influence management
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