Brand Experience and Creative Designer

5 months ago


กรงเทพมหานคร, Thailand Amex Full time

**You Lead the Way. We’ve Got Your Back.**

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

**How will you make an impact in this role?**
- We are seeking a passionate individual with a great sense of premium to lead American Express in creating world-class experiences and brand association for our card members. From creating extraordinary events to developing artwork and graphics that portray our premium brand positioning. In this pivotal role, you will ensure that all touch points between American Express and external parties are well thought through and crafted to drive our company strategic intend.
- Oversee the conceptualization and execution of brand experience activities, events, and activations. Lead activities to foster Cardmember love and brand consideration.
- Lead end-to-end cardmember experiences at AMEX events. Work with agency to develop props and overall design of the event. Responsible for creating invitations and all artwork related materials.
- Develop overall layout and production design for all visual media both Above-the-Line and Below-the-Line including digital assets that effectively communicate the intended message and enhance the user experience.
- Ensure consistency in designs and content across all company platforms and materials.
- Oversee the execution of design projects from concept through completion, managing timelines, budgets, and resources.
- Work with external vendors including creative agency, media agency, event organizers, VDO production house, to bring design concepts to life, ensuring quality and adherence to brand standards.
- Support the Product team in creating communications and marketing materials.
- Support management and other teams to create compelling pitches, proposals, and presentations to potential partners, cardmembers, and senior leaders.
- Contribute to building the American Express brand through integrated communications strategies and emotional brand storytelling in line with Amex Brand guidelines. Collaborate with global brand campaigns and marketing communications plans to generate brand desire and global engagement.
- Generate visionary, innovative ideas informed by customer insights, culture, analytical skills, and creative instincts. Translate these ideas into successful brand experiences aligned with current business strategies, driving tangible results.

**Requirements**:

- Good understanding of premium positioning and associated emotional elements.
- Proficiency in graphic design, attention to details and a strong sense of aesthetics and creativity.
- Proven experience in experiential brand marketing, event design, or a similar field, with a strong portfolio demonstrating successful projects.
- Strong presentation and communication skills.
- Strong project management skills, and an understanding of brand strategy and consumer behavior.
- Strong leadership skills to manage external agency teams effectively.
- Passion for staying up-to-date with industry trends and emerging opportunities.
- Work well in cross functional environments.
- Join us in redefining the future of brand experience and creative design at American Express. Together, we'll create unforgettable experiences that resonate with our Cardmembers and drive our brand to new heights.


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