Influencers and Kols Associate
6 hours ago
In this role, you'll play a key part in our influencer marketing efforts, supporting our Influencer and KOLs Manager. You'll be responsible for tasks like researching and identifying potential influencers, managing influencer databases, and assisting with campaign execution
**Responsibilities**:
- Conduct research to identify and track relevant influencers and KOLs across various social media platforms
- Assist the Influencer and KOLs Manager with campaign logistics and content creation
- Track campaign performance, analyze relevant data, and monitor Influencer/KOL performance to optimize KPIs
- Track influencer payments, maintain accurate documentation, and manage documentation for Influencers/KOLs
- Collaborate with internal social media, creative, and commercial teams to support influencer campaigns
- Stay up to date on the latest influencer marketing trends and tools
**Requirements**:
- Bachelor's degree in Marketing, Communications, or a related field
- 3-5 years experience, preferably in ecommerce with strong understanding of e-Commerce and Social Media platforms and passion for new media digital content, and trends is required
- Strong connections with Thai influencers/KOLs/Celebrities are preferred
- Sharp critical thinking, problem-solving skills with strong communication and negotiation skills; able to break boundaries and execute to the last mile
- High levels of accuracy ensuring the above standards of quality of all marketing and communication materials
- Excellent written and communication skills in both Thai and English
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