Performance Marketing Manager

1 week ago


กรงเทพมหานคร, Thailand Smart Search Recruitment Full time

Our client is the Thailand’s eCommerce platform in the beauty and healthcare sector in Thailand. Formed by a group of experienced entrepreneurs, our client has formed one of the most well-known online platforms for their customers to find and get unique promotions and a full-service online booking platform in Thailand. Established in Thailand in 2018, our client has grown into Thailand’s leading healthcare booking platform and continues to experience significant growth, and due to that, they are looking for a performance marketing expert to take on a crucial role within their growing organization.

This Performance Marketing Manager will be reporting to the Head of Marketing and will mainly be responsible for managing their paid media ad channels. The overall duties and responsibilities of this sought-after position are outlined as follows:

- Strategizing, executing, and optimizing a strong performance marketing plan across all company markets in line with company’s business objectives
- Developing and implementing a testing framework in the hunt for efficiencies and results across all channels, campaigns, and audiences
- Developing effective full-funnel media buying strategies including media mix, audience segmentation, and testing
- Monitoring digital campaigns ensuring all learnings are being optimized and getting target’s return for each marketing’s objectives
- Preparing performance analysis report and make actionable recommendations
- Performing QA role for media before launching a new campaign

Qualifications:

- Qualified to a degree level in marketing or business administration
- At least 3 years of working experience in in-house or a performance agency (user acquisition / Paid Marketing)
- Hands-on experience in performance marketing and paid media ad channels (Facebook, Google, Tiktok, ASO, Twitter etc.)
- Highly detail-oriented, excellent organizational skills, and ability to multi-task
- Comfortable with ambiguity and the ability to work independently to find the solution with mínimal guidance from the team
- Analytical thinker, and proficient in Excel or other data analytics tools (e.g. GA, Appsflyer) will be a big plus
- Is Google-certified Professional and Facebook Blueprint certified preferred
- Experience with copywriting and other forms of digital marketing is highly desirable
- Excellent command of both spoken and written English and Thai with strong communication skills

This is a great opportunity to grow your career with a very well-known beauty and healthcare booking platform in Thailand, with the added benefit of a competitive pay package and numerous training and travel opportunities.


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