Performance Marketing Manager

2 days ago


กรงเทพมหานคร, Thailand Grab Full time

Formulate quarter plans, strategies and budgets for performance marketing with local teams across selected verticals.
Deliver user acquisition numbers within targeted performance marketing KPIs such as CAC and conversion rates.
Drive cross-functional projects across product, analytics, marketing and partnership teams.
Extend the boundaries of performance by engaging in experimental activities and providing thought leadership/roadmaps to both internal teams and external vendors regularly.
The Must-Haves Bachelor's degree in marketing, statistics/maths and tech-related majors.
Deep understanding in measurements (broader industry changes e.g. IOS14.5, Facebook AMM, multi-platform tracking), underlying building blocks (attribution windows/models, events, payload params) and marketing mix optimization will be critical.
5-6 years of experience in tech-driven verticals such as e-commerce & travel.
Strong commercial sense, creativity and agility to exploit business opportunities.
Track record of driving performance marketing across Southeast Asia.
Proficiency in any programming language (e.g. SQL/JS/Python) is highly valued.
Self-starter and an exceptional can-do attitude.
Our Commitment We recognize that with these individual attributes come different workplace challenges, and we will work with Grabbers to address them in our journey towards creating inclusion at Grab for all Grabbers. About Grab Grab is the leading superapp platform in Southeast Asia, providing everyday services that matter to consumers. Today, the Grab app has been downloaded onto millions of mobile devices, giving users access to over 9 million drivers, merchants, and agents. Grab offers a wide range of on-demand services in the region, including mobility, food, package and grocery delivery services, mobile payments, and financial services across 428 cities in eight countries. Join us today to drive Southeast Asia forward, together.


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