Lead Generation Manager

9 hours ago

Khlong Toei, Bangkok, Thailand CREA Co., Ltd. Full time

The Lead Generation Manager is responsible for building and managing a strong pipeline of qualified leads to support the company's revenue growth. This role focuses on identifying potential clients, initiating first contact, nurturing relationships, and qualifying opportunities before handing over sales-ready leads to the Business Development Managers.

Key Responsibilities:

Lead Generation & Prospecting

  • Identify and research potential clients across relevant industries and markets.

  • Generate leads through cold calls, cold emails, LinkedIn outreach, social media messaging, and other prospecting channels.

  • Build and maintain an active database of prospects and decision-makers.

Initial Outreach & Qualification

  • Initiate first contact with prospects to introduce CREA's services and assess client needs.

  • Qualify leads based on predefined criteria (budget, needs, decision authority, timing).

  • Maintain consistent follow-up and relationship nurturing until the prospect is ready for a meeting.

Pipeline Management

  • Track and manage lead progress using CRM tools or internal tracking systems.

  • Ensure accurate documentation of client information, conversation notes, and follow-up actions.

  • Maintain a healthy and up-to-date lead pipeline to support BD targets.

Handover to Business Development Team

  • Coordinate with Business Development Managers to arrange qualified client meetings.

  • Ensure smooth handover by providing clear background, client needs, and conversation history.

  • Support BD Managers during early-stage discussions when needed, prior to pitching and deal closure.

Qualifications:

  • Bachelor's degree in Business, Marketing, Communications, or a related field.

  • 3–5 years of experience in lead generation, sales development, inside sales, or a similar role.

  • Strong experience with cold calling, outbound messaging, and prospecting techniques.

  • Familiarity with CRM systems and lead tracking tools is a plus.

  • Excellent communication and interpersonal skills.

  • Highly organized, target-driven, and comfortable working with KPIs.

  • Resilient mindset with the ability to handle rejection and maintain motivation.

Why Join Us:

  • Join a fast-growing company at the forefront of e-commerce and live commerce in Southeast Asia

  • Work with top international and regional brands across fashion, beauty, lifestyle, and more

  • Lead a high-performing team and play a key role in shaping our commercial future

  • Dynamic, multicultural, and collaborative work environment with strong opportunities for career development

What We Offer:

  • Career development opportunities within a leading eCommerce company.

  • Benefits packages include Health, Life, Dental insurance

  • Hybrid working environment (One day a week Work-from-Home)

  • 16 days of Annual Leave and 3 days of Business Leave to ensure time for rest and personal commitments.

Office Location:

  • Peterson Sukhumvit 26 - BTS Phrom Phong (Working on Monday to Friday)

Apply for This Job

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