Head of Online Merchandising
4 days ago
Key Responsibilities:
- Define and lead the online merchandising strategy across Big C App and Marketplace platforms to achieve revenue and profitability targets.
- Oversee product assortment planning, listings, pricing, and positioning to maximize visibility and conversion.
- Partner with offline and online category leads to align omni-channel strategies and identify growth opportunities.
- Drive category-specific online trade campaigns, ensuring strong execution and alignment with overall commercial goals.
- Lead the end-to-end online product lifecycle: new product launches, assortment optimization, content accuracy, and online merchandising standards.
- Monitor inventory performance, stock allocation, and supply chain readiness to ensure product availability and minimize lost sales.
- Establish strong collaboration with Customer Service, Marketing, and Operations teams to deliver best-in-class customer experience.
- Manage and develop the online merchandising team, fostering innovation, accountability, and a data-driven culture.
- Analyze performance metrics and market trends to inform strategy, optimize conversion, and drive continuous improvement.
Qualifications:
- Bachelor's degree or higher in Business Administration, Marketing, or related fields; Master's degree preferred.
- 8+ years of progressive experience in e-commerce merchandising, category management, or digital retail, with proven leadership experience.
- Strong strategic mindset with ability to translate business objectives into actionable merchandising plans.
- Excellent command of English, both written and spoken; additional languages a plus.
- Advanced skills in MS Excel and PowerPoint; familiarity with analytics and e-commerce platforms.
- Strong leadership, communication, and collaboration skills with a results-driven, growth-oriented mindset.
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