Key Account Manager – Sports

6 days ago

Bangkok, Bangkok, Thailand I.C.C. International PCL Full time

We're Hiring:
Key Account Manager – Sports

Location: Bangkok (Rama 3), Thailand (on-site)

At I.C.C. International PCL., we are a leading force in Thailand's Retail and FMCG sectors, with over 61

years of industry heritage. We represent a diverse portfolio of premium brands and are committed to

delivering excellence, innovation, and long-term value to our customers. As part of our ongoing

growth, we are looking for talented professionals to join our team and drive impactful initiatives that

shape our market presence and strengthen consumer engagement.

Key Responsibilities:


• Develop and execute sales strategies for key retail accounts in the sports category to achieve revenue and profit

targets


• Own the commercial relationship and negotiations with department store partners, outlet channels, and venue[1]based locations (e.g., golf clubs)


• Oversee store openings, renovations, and visual merchandising standards across accounts


• Coordinate closely with brand, merchandising, and marketing teams to ensure successful new product launches

and promotional campaigns


• Monitor sales performance, stock flow, and sell-through rates on a weekly and monthly basis


• Analyze POS data to identify growth opportunities, product gaps, and promotion effectiveness


• Manage PC/BA team collaboration and ensure store-level execution aligns with brand objectives


• Prepare sales forecasts, annual business plans, and periodic performance reviews by partner/channel


• Supervise expense tracking, marketing spend, and ROI on account-level activities


• Conduct regular store visits to audit competitor activity, team performance, and promotional compliance


• Build strong partnerships with external stakeholders and serve as key contact for issue resolution

Qualifications:


• Bachelor's degree in Business Administration, Marketing, Sports Management, or a related field


• 5+ years of experience in key account, retail management, or sport-related commercial roles


• Proven track record in managing department store accounts or multi-door retail operations


• Strong understanding of sales analytics, trade marketing, and retail merchandising


• Excellent negotiation, communication, and stakeholder management skills


• High-level proficiency in Microsoft Excel, PowerPoint, and sales reporting tools


• Knowledge or personal interest in golf, sports equipment, or active lifestyle will be a strong advantage


• Willingness to travel frequently for store visits and partner meetings


• Ownership of personal vehicle is a plus

Why Join Us?

Be part of an established company with a trusted brand heritage.

Work alongside passionate teams in a dynamic, fast-moving industry.

Career development opportunities and attractive compensation package.

Ready to shape the future with us?

Please submit your updated CV to

We look forward to hearing from you

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