Marketing Communication
2 weeks ago
Key Responsibilities:
- Develop and execute a comprehensive marketing communication strategy aligned with the company's overall business objectives and brand positioning in the insurance market.
- Lead the creation and management of all marketing communication campaigns, including advertising, digital marketing, content marketing, and internal communications.
- Collaborate with product, sales, and underwriting teams to design communication plans that support product launches, promotions, and customer education.
- Monitor and optimize the online campaign through several online media platform through Meta and other online media analytic tools.
- Monitor market trends, customer insights, and competitor activities to adjust communication strategies proactively.
- Lead, mentor, and develop a high-performing marketing communication team.
- Ensure compliance with industry regulations and standards in all marketing communications.
- Measure and report on the effectiveness of marketing communication initiatives and optimize campaigns to maximize ROI.
- Drive innovative storytelling that educates and engages customers on insurance products and services.
- Manage marketing communication budgets efficiently.
Qualifications and Experience:
- Bachelor's degree in Marketing, Communications, Business, or a related field. MBA or relevant postgraduate qualification preferred.
- Minimum 5 years of experience in marketing communication and leadership position, Insurance both life and non-life or financial service industry experience is beneficial
- Strong knowledge of insurance products, regulatory environment, and customer behavior in the insurance sector.
- Proven track record of developing successful integrated marketing communication strategies and campaigns.
- Expertise in digital marketing, social media, content development, PR, and brand management.
- Excellent command of English (both written and spoken)
- Ability to work in a dynamic environment and manage multiple projects simultaneously.
-
Senior Marketing Communication
7 hours ago
Huai Khwang, Bangkok, Thailand 1Moby Co., Ltd. Full timeAbout the role:The primary objective of the overall marketing role is to be the engine for business growth by creating demand, building brand loyalty, and driving revenue. This is achieved through the strategic integration of three critical functions.Key Responsibilities:Develop and implement brand communication strategies to ensure consistent messaging and...
-
Marketing Executive
2 weeks ago
Huai Khwang, Bangkok, Thailand Pacifica Elements Co., Ltd. Full timeResponsibilitiesAssist Marketing Manager in developing the launches and push growth of pillar products, to contribute to continued growth for the brand.Responsible for marketing communication strategy and implement marketing plan.Responsible for all the communication material both online and offline channel to support the sales and marketing objectives with...
-
Marketing Specialist
2 weeks ago
Huai Khwang, Bangkok, Thailand Great Wall Motor Manufacturing (Thailand) Co., Ltd. Full timeKey ResponsibilitiesDevelop and execute integrated marketing strategies aligned with short- and long-term business goalsConduct market research to analyze consumer behavior, market trends, competitors, and sales opportunitiesDefine target customers, product positioning, key selling points, and competitive benchmarkingWork closely with product planning,...
-
Creative Marketing Supervisor
7 hours ago
Huai Khwang, Bangkok, Thailand TCL Electronics (Thailand) Co., Ltd. Full timeKey ResponsibilitiesMarketing Project Communication Management• Lead communication planning and execution for all product categories, ensuring alignment with product strategies, key message direction, and overall marketing objectives.• Oversee digital communication projects including KOL/Influencer collaborations, media buying, and creative content...
-
Trade Marketing Support
5 days ago
Huai Khwang, Bangkok, Thailand Azure Innovation Technologies (Thailand) Co.,Ltd. Full timeJob ResponsibilitiesStore Visit and Evaluation: Visit dealer stores to assess sales performance, product display conditions, and compliance with company standards. Inspect, correct, and arrange sample products to align with the company's Merchandising Standards.Relationship Management: Build and maintain strong relationships with dealers to support sales...
-
Assistant Marketing Manager
5 days ago
Huai Khwang, Bangkok, Thailand Pacifica Elements Co., Ltd. Full timeResponsibilities· Works closely with related parties and sales subsidiaries to develop business plan (including short and long-range marketing strategy and launch plans) and conduct it.· Manage and share key message with key stakeholders to ensure alignment all communication channels and materials.· Responsible for overall event marketing...
-
Brand Marketing Associate
2 weeks ago
Huai Khwang, Bangkok, Thailand Thai Beverage PCL Full timeInitiate and manage brand campaign including communication strategy, media, digital, PR and partnership (small campaign, press conference or etc.).Implement 360 communication plan and manage cross-functional and agencies.Monitor all brand activities are smoothly executed and aligned with brand strategy.Analyze market and consumer data to evaluate brand and...
-
Senior Marketing Executive
1 week ago
Huai Khwang, Bangkok, Thailand ING CK CO., LTD. Full timeJob OverviewWe are seeking a dynamic and creative Senior Marketing Executive to join our team. The ideal candidate will be responsible for developing and implementing effective marketing communication strategies, engaging target audiences, and driving business growth. The Marketing Communication Executive will collaborate with cross-functional teams, manage...
-
Brand Marketing Associate
2 weeks ago
Huai Khwang, Bangkok, Thailand Thai Beverage Public Company Limited Full timeKey Responsibilities:Initiate and manage brand campaign including communication strategy, media, digital, PR and partnership (small campaign, press conference or etc.)Implement 360 communication plan and manage cross-functional and agenciesMonitor all brand activities are smoothly executed and aligned with brand strategyAnalyze market and consumer data to...
-
Head of Brand Marketing
1 week ago
Huai Khwang, Bangkok, Thailand PTG Energy Public Company Limited Full timeMain Purpose of this job Lead and manage campaigns and brand-building strategies which increase sales, profits and customer engagement. Develop and implement marketing activities and brainstorm ideas to meet sales and marketing objectives, help execute plans and report on campaign results.Prefers Background: Must HaveBrand ManagerProduct Marketing...