Brand Management
2 weeks ago
- Set up strategies for brand and management, along with standard for product selection, pricing, gross sales, sale areas, product examination, and sales promotion, to develop product management following international standard, differentiate products from opponents, develop acceptable price, and achieve highest profitability
- Plan to build and maintain relationships with top suppliers to develop and maintain business benefits and create alignment in buying and merchandising effectively
- Evaluate market trends and opponent situations, including analyzing target information and competitive situations to set up strategies for management and development of products, and buying and merchandising effectively
- Develop and improve product management systems to ensure effective operations aligning with organization needs and current situation
- Follow up and monitor the analysis of gross sales to achieve divisional goal
- Monitor overall shelf organizing, presenting, and visual merchandising aligning with store image to create alignment in presenting products and attract target group
- Coordinate with related functions to ensure effective operations
- Take care and advise subordinates to ensure effective performance and promotion preparation
Qualification:
- Minimum 3-5 years of experience in brand management, marketing, merchandise, buyer, or related roles.
- Fluent of English in Communication
- Experience in retail, fashion is preferred.
- Strong analytical skills with the ability to interpret data and make sound business decisions.
- Project management and cross-functional leadership abilities.
- Proficiency in Microsoft Office Suite; familiarity with marketing analytics tools and social media platforms.
- Proven track record in developing and executing brand strategies.
- Strong understanding of market trends, consumer behavior, and competitive analysis.
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