Manager, Business Development

2 weeks ago


กรงเทพมหานคร, Thailand Samsung Electronics Full time

Position Summary

As the Mobile Samsung Care+ Manager, Mobile Experience Business for [Market], you will be responsible for supporting the growth and innovation of Samsung Care+ programming.
Samsung Care+ is a wide-ranging mobile care plan offered in conjunction with Samsung Galaxy devices to provide its users with peace of mind in the event accidental breakage and breakdown. Samsung Care+ programming aims to retain value for the consumer and encourage consumer loyalty with Samsung Galaxy.
Working closely with Global and regional headquarter based Samsung Care+ product leads, you will lead Samsung’s efforts to grow awareness and sales of Samsung Care+ by expanding to new channels, and creating innovative solutions and programs.

Role and Responsibilities
- Lead account management responsibilities for key local insurance provider relationships to establish, manage and grow device protection and service solution offerings. This includes:

- Managing day-to-day partner engagements with key partners, including sales performance reviews, commercial negotiations and contracts, go-to-market planning, co-marketing, solution planning, and trouble-shooting
- Exploring new sales programs and revenue models with partners
- Run day-to-day Samsung Care+ program performance tracking and analysis
- Identify and project manage new local initiatives, from concept development and planning to activation and performance tracking, responsibilities would include:

- Conducting market research, competitive landscape analysis, and partner evaluations to develop new business program models and success cases
- Developing and evaluating new business concepts and programs, evaluating program feasibility and business impact. Areas of exploration can include rental, subscription or guaranteed value programs, and device refurbishment
- Running pilot programs with partners to test new concepts and track and report performance to key internal / external stakeholders
- Creating program guidelines and support program implementation at scale
- Facilitate cross-functional alignment to drive Samsung Care+ programming across key organizations including device sales teams, legal, finance organizations, field service, retail and channel manage organizations
- Liaise with global and regional counterparts to align on global/regional directions and report local updates and program performance
- Develop and present Samsung Care+ program updates, new business / program plans, product performance to local key senior stakeholders

Skills and Qualifications
- Bachelor's degree or higher in Marketing, Business Administration, or a related field.
- At least 10 years of experience in business development experience in carrier/retail business, electronics/mobile manufacturing, and/or device insurance
- Experience / understanding of mobile care programs and customer service repair programs and processes, including device trade-in
- Experience with retail channel and/or carrier operations including field force management, promotion mechanisms and processes, performance tracking etc. is highly preferred
- Experience with local insurance companies or third-party administrator (TPA) partners
- Experience negotiating and managing commercial partner agreements
- Familiarity with mobile OEM device supply chain process
- Knowledge related to repair and distribution of refurbished phone markets will be beneficial
- Proven ability to navigate organizations and drive implementation
- Proven track record of successfully managing senior-level relationships both internally and with external customers and partners to deliver sales
- Analytically adept to inform logic with data
- Proficient with MS Power Point, Excel, and Word
- Excellent communication & collaboration skills
- Deep knowledge and previous strategic experience in mobile category desired



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