Senior Customer Insight

7 days ago


คลองเตย กรงเทพมหานคร, Thailand Krungthai Bank PCL. Full time

**Role**:
1. Conducting research on customer behaviors, pain points, and needs using both quantitative and qualitative methods, such as customer satisfaction surveys, follow-up surveys, and focus groups.
2. Analyzing customer data, such as app usage and transactions, along with the survey results to identify patterns and develop strategies for each feature.
3. Develop and implement product/service improvement recommendations based on customer insights.
4. Evaluate effectiveness of previous recommendations.
5. Collaborating with internal and external units to achieve above responsibilities.

**Skills and Background**:
1. 2+ years of experience in customer insight and digital survey work.
2. Strong analytical and research skills.
3. Good command in excel and PPT
4. Curious mind and proactive
5. Experience with A/B testing, surveys and other customer research methods.
6. Bachelor's or Master's degree in relevant field (e.g. Marketing, Economics, Statistics, Computer Science)
7. Proficient with SQL. Familiarity with R and Python is a plus.
**Level**: Associate, Associate Director
**Company size**: ~ 500 employees.



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