Marketing Partnership, Bank Partnership
5 days ago
Department Marketing- LevelExperienced (Individual Contributor)- LocationThailand - BangkokOur Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.
- Develop and execute strategic marketing plans focused on bank partnerships, ensuring they align with Shopee’s business objectives
- Build and sustain strong, long-term relationships with both new and existing bank partners to foster mutual growth and success
- Oversee the entire lifecycle of partnership initiatives, from conceptualization through to execution, ensuring timely and successful delivery
- Create and present engaging proposals and presentations to internal teams and bank partners, effectively communicating ideas and securing support
- Negotiate terms and conditions with bank partners to achieve mutually beneficial outcomes and support Shopee’s goals
- Collaborate with cross-functional teams to ensure the smooth and efficient implementation of partnership campaigns
- Monitor, analyze, and report on the performance of bank partnership campaigns, providing insights and recommendations for continuous improvement
- Generate and develop innovative marketing campaign ideas that leverage bank partnerships to enhance Shopee’s visibility and market reach
**Requirements**:
- Bachelor’s or Master’s Degree in Business, Marketing, Finance, or related fields
- Minimum of 3 years of experience in partnership marketing, project management, or stakeholder management
- Experience in managing bank partnerships or working in financial industry is a significant advantage
- Proven ability to manage projects from start to finish independently and proactively
- Strong negotiation and relationship-building skills with a successful track record in partner engagements
- Excellent presentation and communication skills, able to articulate ideas clearly and persuasively to various stakeholders
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