Digital Marketing Manager

7 days ago


กรงเทพมหานคร, Thailand Coins.ph Full time

**RESPONSIBILITIES**

Create a strategic social media campaigns and content that aligns with Coins.co.th’s vision and is informed by national/local business needs, culture, trends and social platforms

Create, curate, and manage Coins.co.th-branded content and stories

Design, create and manage campaigns to acquire, activate and retain engaged users within and beyond our existing market.

Continuously measure the quality of campaigns/engagement efforts by capturing and analyzing the appropriate social data/metrics and insights, and then acting on that information

Effectively lead and communicate with the marketing team and cross-departments to ensure product quality

Steer performance beyond online marketing, initiating and optimizing end-to-end strategy from marketing to campaign to commercial to drive sustainable user and buyer growth

Become an advocate for the Company in Social Media spaces, engaging in dialogues and answering questions where appropriate

Ensure compliance with all relevant legislation and regulations to minimize risk and enhance Coins TH's reputation

Data analysis

**QUALIFICATION**

At least 5 years experience online marketing

Displays in-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Twitter, Tiktok, Instagram, etc.) and how each platform can be deployed in different scenarios

Knowledge of online marketing and good understanding of major marketing channels

Positive attitude, detail and customer oriented with good multi-tasking and organizational ability

Demonstrates winning social customer service techniques.

Understanding of startups, banking, FinTech, Bitcoin/Blockchain technology

Proficiency in English and Thai


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