Assistant Brand Manager

5 days ago

กรงเทพมหานคร, Thailand Unilever Full time

**Job Purpose**:
Unilever is the place where you can bring your purpose to life with the work that you do - creating a better business and a better world. If you are _looking for personal winning and growth with care for consumers and earth_ then this role is just for you

**Main Responsibilities**:

- Assist in the planning and execution of marketing campaigns and events.
- Assist in the creation of marketing materials : digital and Ecom assets, KOL briefing and implementation, Key visual for POSM, etc.
- Collaborate with cross-functional teams to execute marketing initiatives and projects.
- Analyse and report on the performance of marketing campaigns.
- Other marketing-related tasks as assigned

**Experience & Qualification**:

- A bachelor’s degree in marketing related or comm arts field.
- Prior minimum 6 months work experience in other FMCG company would be an advantage.

**Experiential Marketing Expertise**:

- Creative Concept Development: Generating innovative and engaging brand experience concepts that align with brand objectives, target audience, and budget.
- Event Planning & Execution: Strong organisational and logístical skills to plan, manage, and execute brand activations, events, and retail experiences flawlessly, whether online or offline (e.g., pop-up events, influencer partnerships, interactive digital campaigns).
- Online and Offline Experience: While the role requires a digital-first approach, proven success in designing and executing impactful brand activations in both online and offline environment.
- Project Management: Strong organisational skills to manage multiple activations, budgets, timelines, and stakeholders (internal teams, agencies, vendors).
- Budget Management: Experience managing budgets, negotiating with vendors, and optimising spending for maximum impact.
- Digital Marketing Integration: Understanding of digital marketing channels and tactics to amplify brand experiences, drive online engagement, and track results.
- Visual & Sensory Storytelling: Strong aesthetic sense and understanding of how to create visually captivating experiences that appeal to the senses, which is particularly important in the beauty industry.
- Teamwork & Collaboration: Ability to effectively collaborate with internal teams (e.g., marketing, sales, creative) and external partners (e.g., agencies, vendors) to deliver seamless brand experiences.
- Communication & Presentation Skills: Excellent written and verbal communication skills to articulate ideas, present concepts, and inspire stakeholders.

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