Senior Programmatic Campaign Manager
1 week ago
**General information**:
Agency: Matterkind
Function: Addressable Strategy
Location: Sathorn, Thailand
Job Ref#: 16851
**Description & Requirements**:
- Position Summary
- Lead the campaign Activation of programmatic media through market understanding, solution development skills, technical DSP/DMP/CDP expertise. You will be part of the communication and programmatic ads. activation team of Matterkind who can provide recommendations through structured Matterkind's Programmatic knowledge to meet client's media objectives.
The Sr.campaign Manager will need to ensures all pacing and performance goals are met across all programmatic Ads campaigns. You are also responsible for the training, mentorship, and delegation of tasks to your direct reports, and are expected to be leaders in strategic thinking and optimization tactics together with ability to compare/contrast ad tech partners and recommend the best tools for a particular campaign are key.
As Sr.Campaign Manager, you will work directly with the media planner's team and Head of programmatic Advisory to provide programmatic trading expertise to key clients, whilst supporting the development of the Trading team.
- Key Responsibilities
- Develop and nurture strong relationships with Agency team and direct clients/Planner to become a trusted source of programmatic trading knowledge, owning the trading relationship toward digital media planner and data and tech partners.
- Manage relationships with AdTech vendors and media partners to remain at the forefront of industry changes, uncover benefits and opportunities for clients to deliver business outcomes.
- Collaborate with the Planner. Advisory planner to extract optimal campaign performance and fulfill client objectives. Assist planner in brief responses and attend meetings as required.
- Desired Skills & Experience
- Problem Solving: Anticipates, recognizes and clearly defines problems using various techniques to systematically analyze, weigh alternatives and propose solutions (Advanced)
- Relationship Management: Managing existing business relationships, partnerships, and alliances internally and externally (Intermediate/Advanced)
- Leadership Development: Seeking and curating new business relationships and/or solutions; developing solutions using new or existing processes; and building team leadership qualities and soft skills needed to manage up/down/laterally (e.g., ability to navigate and be effective with multiple personalities) (Basic)
- Prioritization: Assesses and ranks issues and tasks in order of importance for taking action (Basic/Intermediate)
- Digital Media Systems and Tools: Knowledge of technology or measurement ad tech solutions, including platforms (Basic/Intermediate)
- Data Analysis: (Intermediate)
- Collaboration: (Intermediate)
- Project / Account Management: (Basic/Intermediate)
- Communication: (Intermediate)
**About Us**:
- Matterkind connects people to what matters — connecting brands to the right audiences, and people to the right content. We offer brands a strategic partner in creating lifetime customer value across addressable activation.
- In a fragmented media landscape, Matterkind leverages best-in-class technology to deliver comprehensive and optimal addressable solutions. Our proprietary data and tradecraft, combined with an audience-first approach, enables us to drive better business outcomes on behalf of agency partners and clients.
- Matterkind operates in over 70 markets worldwide.
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