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Manager, Digital Solutions
3 weeks ago
We are looking for a Digital Solutions Expert to join our dentsu X, one of the biggest agency in Thailand. Under this role, you will be one of the go-to persons to advise various planning teams on all things digital and technology. We also expect you to work on factual data and no key findings should be based on assumptions. The role not only requires you to be analytical but also articulate as you will work with multiple teams with different levels of digital expertise. Being always curious and having the willingness to learn and pickup new skills are requirements for this role.
Job Title:
Manager, Digital Solutions
**Job Description**:
On-the-job requirements and responsibilities
- Possess a deep understanding of the real-time bidding process and how it affects digital media metrics.
- Understand the basic campaign structure, targeting options, best practices, and optimization strategies of Google Ads (especially for Search), Facebook Ads, Twitter Ads, Programmatic, LINE Ads Platform and In-app ads for Lazada and Shopee.
- Showcase your analytical skills to interpret data from ad, measurement, and analytics platforms to solve complex campaign and business problems for clients.
- Train and advise media planners on utilizing Google Analytics or any Data Management Platform as part of their planning and pitching processes.
- Develop dashboards for clients as well as for internal use to visualize data for ad, measurement, and analytics platforms including but not limited to Facebook Ads, Google Ads, Google Marketing Platform products, and other verification tools.
- Be on everyone’s top-of-mind when it comes to digital, technology, data, programmatic, measurement, etc.
- Lead and oversee as the Digital Solution Division of dentsu X, supervising digital strategists
- Orchestrate digital solutions and best practices across dentsu X’s business units, ensuring digital planning consistency and achievement of digital KPIs
- Spearhead digital thought-leadership and bespoke innovations across wide array of client categories, multinational and local
- Coach hybrid planners to a high standard proficiency in digital planning and implementation
- Develop digital & data media strategies and tactics in providing solutions to client’s business, media and sales objectives via integration of digital platforms and interactive channels
- Ensure capability-building in digital and data in achieving Team and Business Units’ Revenue Targets
- Administrate campaign work flow timelines, implementation, and post-campaign reports
- Lead project coordination between clients, media partners, technology partners, and internal teams
- Expand current digital offering into profitable full-service digital operations including but not limited to search/ creative and production/ e-commerce/ big data
- Effectively manage and grow company’s digital & data revenue
What you will need to excel in this role
- 3-4+ years experience in biddable media, programmatic, eCommerce or ad technology preferred
- Bachelor’s degree in data, statistics or related fields or 1+ years experience in data analytics preferred
- Knowledge of web programming and development, and app development would be a plus
- Understanding of digital marketing, eCommerce and media metrics
- Proficiency in Microsoft Excel and PowerPoint
- Good command in written and spoken English
- Very good communication skill
**Location**:
Bangkok
Brand:
Dentsu X
Time Type:
Full time
Contract Type:
Permanent
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