Social Media Analyst
6 months ago
**About Agoda**
Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with more than 3.6 million accommodations globally. Based in Asia and part of Booking Holdings, our 6,000+ employees representing 90+ nationalities foster a work environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership, enhancing the ability for our customers to experience the world.
**Our Purpose - **Bridging the World Through Travel**
We believe travel allows people to enjoy, learn and experience more of the amazing world we live in. It brings individuals and cultures closer together, fostering empathy, understanding and happiness.
We are a skillful, driven and diverse team from across the globe, united by a passion to make an impact. Harnessing our innovative technologies and strong partnerships, we aim to make travel easy and rewarding for everyone.
**Get to Know our** Team**:
The Performance Marketing Team of Agoda is a world leader in online marketing. This department is highly data-driven and focused on developing at-scale marketing programs that improve the lifetime value of Agoda customers through measurable marketing programs and channels. The team is a blend of the best analysts, marketing strategists, and data scientists in the world. The marketing leadership at Agoda have deep experience in data science, product, strategy, and other marketing fields and have built an organization that thrives on data, creative ideas, and technology. The Performance Marketing Team also fosters a great learning environment. You will be able to learn and grow by working closely with experts from a variety of backgrounds from all over the world.
**In this Role, you'll get to**:
- Paid social media marketing: Test, analyze and optimize paid campaigns on TikTok, Meta, YouTube & others, experiment various hypotheses and roll out changes from successful tests.
- Survey & Research: Build surveys to track brand metrics with relevant questions and develop research methodologies.
- Analyzing and Modeling: Analyze the vast amounts of data generated by experiments, develop models we can use for optimization, and build dashboards.
**What you'll Need to Succeed**:
- Working knowledge of running paid social campaigns on TikTok, Meta & YouTube
- Ability to communicate fluently and confidently in English
- Exposure to one or more data analysis packages or databases, e.g., SAS, R, SPSS, Python, VBA, SQL, Tableau
- Proficiency in Excel
- Good problem solving, numerical reasoning and statistics skills
- Intellectual curiosity
- Efficient stakeholder management
**It's Great if you Have**:
- Experience in digital marketing
STRA#ANLS#MRKT#3#LI-TR2 #Bengaluru #SãoPaulo #Delhi #NewYorkCity #Nigeria #London #Hyderabad #Pune #Mumbai #Colombia #Paris #Jakarta #Chennai #SanFrancisco #WashingtonDC #Toronto #Pakistan #LosAngeles #Dallas #Chicago #Kenya #Boston #Shanghai #Egypt #BuenosAires #Manila #Netherlands #Singapore #RiodeJaneiro #Beijing #Atlanta #Sydney #Madrid #Vietnam #SaudiArabia #Peru #Melbourne #Ireland #Russia #Bangladesh #MexicoCity #Philadelphia #Chile #SeattleArea #Noida #Kolkata #Guangdong #UnitedArabEmirates #TelAvivDistrict #Houston #KualaLumpur #BeloHorizonte #SouthKorea #Bangkok #Istanbul #Austin #Curitiba #Warsaw #Campinas #Barcelona #Ukraine #CostaRica #Berlin #Romania #Denver #Johannesburg #Minneapolis #Manchester #Miami #MexicoCity #Phoenix #Detroit #Lisbon #Coimbatore #Milan #PortoAlegre #Vancouver #Montreal #Charlotte #SanDiego #Ghana #SaltLakeCity #Raleigh #HongKong #Fortaleza #Munich #Prague #Ecuador #TampaBay #Tokyo #Serbia #Lithuania #Taipei #Cracow #Zhejiang #CapeTown #Brasilia #Columbus
**Equal Opportunity Employer**
At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
To all recruitment agencies: Agoda does not accept third party resumes. Please do not send resumes to our jobs alias, Agoda employees or any other organization location. Agoda is not responsible for any fees related to unsolicited resumes.
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