User Researcher, E-commerce Operations

9 hours ago

กรงเทพมหานคร, Thailand TikTok Full time

Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Why Join Us
At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.

With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, together we can build an e-commerce ecosystem that is innovative, secure and intuitive for our users.

In this role you will drive consumer traffic into our platform with an aim to convert them via the planning and executing the different levels of our annual campaign calendar for the marketplace, specific categories or brands.

Join us as we drive the future of e-commerce here at TikTok.

**Responsibilities**:

- Deeply understanding the needs of E-commerce consumers, merchants, and influencers in the Thailand market.
- Identifying the key user research questions that shape business strategies in the Thailand market.
- Finding answers through designing the best research methods, working with cross-functional leads, and synthesizing findings into clear and impactful insights for key stakeholders' decision making.
- Collaborate with other functional teams to promote the optimization of governance, strategy, data and product teams with user research insights.

**Qualifications**:

- Minimum Bachelor's Degree or above
- Minimum Bachelor's Degree or above
- Proficiency in both English and Thai is a must
- More than 1 year of experience working in UX research, preferably in the ecommerce/tech industry.
- Bachelor's degree or above in Psychology, Statistics, Sociology, Marketing Research, Economics, International Trade, or other related fields.
- Experience using both qualitative and quantitative research methods and tools, such as: usability studies (remote/in lab), focus groups, interviews, concept tests, diary studies, surveys, A/B testing, and familiarity with statistic tools, such as SQL, Python, R, SPSS etc.
- Deep understanding of the ecommerce industry & its business structure, consumer needs and demand, influencers, social media, e-commerce, live-streaming, and digital trends landscape.
- Ability to work independently with limited supervision and take initiative to solve problems and learn new things.
- Ability to manage multiple projects at the same time in a fast paced environment.
- Great written and spoken communication skills in English, preferably in Thai as well.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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