E-commerce Campaign Operation

20 hours ago


กรงเทพมหานคร, Thailand TikTok Full time

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.

With millions of loyal users globally, we believe TikTok is an ideal platform to deliver unique e-commerce experience to our users. We are looking for passionate and talented people to join our E-commerce team, together we can build an e-commerce ecosystem that is innovative, secure and intuitive for our users.

In this role you will be responsible for the end to end planning & execution of our livestream initiatives supporting our ongoing e-commerce campaign. Join us as we drive the future of e-commerce here at TikTok.

Roles & Responsibilities
- Develop and execute Tiktok e-commerce promotion activities such as Mega campaigns and other campaigns to drive platform growth and to establish e-commerce consumption mentality of platform users;
- Be familiar with the creation of e-commerce content, be able to plan content matrix and marketing play for different types of commodity promotion needs, and be responsible for the final communication and transformation effect;
- Plan and create reproducible content marketing strategy, including hashtag challenges, short video, livestream operating procedures to drive campaign awareness according to the characteristics of local users;
- Collaborate with cross-functional teams to ensure the overall quality of campaign execution
- Responsible for full-cycle campaign project management; planning, hands-on execution, real-time monitoring and reporting;
- Conduct Post-mortem campaign analysis to identify innovative improvements in campaign performance and processes
- At least 2 years of experience in the e-commerce industry with campaign operation, category management, community related experience preferred;
- Native Thai speaker with fluent English communication skills;
- Self-motivated, strong communication and project management skills, adaptable to fast-paced and changing working environment;
- Keen user product awareness, familiar with domestic and foreign strong interactive products;
- Love to understand and accept new things, have a wide range of interests, and are sensitive to hot topics and news hotspots
- Experience in e-commerce livestream is a plus



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