Senior Associate, User Mechanics

5 hours ago


Thailand Lazada Full time

Location:
**Thailand**
- Department: Marketing & Communications-User Growth & Performance Marketing- Location: Thailand- You will be a core member of the team reporting to the Head of User Mechanics. This role works on driving the growth of Seller Adoption Strategy of Lazada Promotions program by analyzing seller segmentations and planning on tailoring seller investment package for Commercial and Sellers team to execute on seller hunting.
- This role will be working cross-functional team with close relationship with Campaign, Commercial and Seller Engagement teams to identify new seller insights about the Projects under User Mechanics team eg. Daily Cashback, Free Shipping and Lazada Bonus to grow Seller adoption while controlling Platform investment to maintain healthy Program efficiency. Successful traits include strong collaboration and strong analytical skills, observants, resourceful, resiliency and tenacity in the face of business challenges. We are an advocate of “Learning by Doing” methodology, which will help accelerate your career growth exponentially. If you love a working environment which is fun, dynamic, fast-paced and challenging, then we are looking for someone like you to join the team- Participate Lazada App user growth & promotion tools seller adoption strategy according to market competition analysis/insight, leverage internal/external resources, coordinate cross channel/product/marketing function team to implement the strategy
- Be responsible for identifying (i.e. create a hunting list) and creating impactful seller pitching deck to Sellers and Commercial Teams.
- Identify source of seller mechanics adoption by collecting data and insights to plan for Incentive Strategy for Seller adoption through strategic thinking and creative analytics
- Good in Communication Skills and experienced in Project Execution
- Improve operation process to make it more streamline and automated with the support from tech team
- Responsible for Sellers/Platform investment tracking and monitoring on Program efficiency
- Works with department heads to plan and execute structural changes to achieve business objectives

**Job Requirements**
- Min 3-4 years of working experience with a bachelor’s degree in business. administration/commercial finance/ economics or related fields. Experienced in Business development role, Process improvement with extensive experience in project management.
- Exceptional analytical skills, incremental value driven mindset. Strong SQL and Microsoft Excel skills are strong plus
- Organized and attention to details
- User insight and modelling skills with strong business acumen.
- Good negotiation skills and presentation skills - a people person
- Self-motivated and result-oriented, with good interpersonal skills and team player



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