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Media Planning

6 months ago

สาทร กรงเทพมหานคร, Thailand IPG Mediabrands Full time

Location: Thailand

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Office: Sathorn

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Agency: Initiative - Thailand

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Ref#: 8628

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Type of Contract: Regular

**Position Overview**

To support on data mining, documentation and preparation work for communication channel planning. To have hands on working experience to become a communication channel planner. To learn account management and client relationship management.

**Responsibilities**
- Able to develop media plan for small budget clients.
- Able to sell the plans to clients.
- Obtain necessary documents and signature as required from client.
- Able to review/analyse/campaign effectiveness using IPG proprietary tools.
- Able to prepare concise presentation (Less but More).
- Manage good relationship with junior clients.
- Take minutes of meetings, run through with supervisors and send to clients.
- Prepare/Revise MBA and follow-through the MBA processes to schedules approval by clients.
- Ensure that plans are executed as planned.
- Ensure that Assistant follow through with documentations.

**Required Skills and Experience**
- Media planning skill.
- Mathematics skill.
- Microsoft computer software.
- Basic digital knowledge: Google, FB, etc.
- Understand media principles (both traditional and digital).
- Understand consumers behaviors.

**Desired Skills and Experience**
- 0-2 years work experience.
- Ability to communicate effectively in English.
- Know how to use industry software.

Initiative is a global media agency designed to grow brands through culture. Over the last three years, we’ve been named as the fastest growing media agency in the world by independent media ratings agency, RECMA. Key to our success is the fact most media agencies are built for brand awareness, with a bias for paid media. We’re a little different. We’re built for brand relevance, with a bias for Cultural Velocity. We believe the brands that succeed move and adjust with consumers at speed, showcasing their relevance and meaningfully contribute to their lives. We call this Cultural Velocity