Senior Marketing Manager
7 months ago
Company
Fast moving food & beverage
Reporting To
CEO
Key Functions
- Responsible for overall marketing streams for business by focusing on marketing both offline and online oversee marketing campaign & promotion, marketing communication, online marketing, creative marketing and general marketing.
- Initiate and develop marketing programs to deliver company business goals-Review and revise marketing programs to ensure the results.
- Set up sales forecast and promotion target for each month promotions.
- Develop business plan/ marketing strategy/ marketing calendar/ new product development.
- Maintain good working relationship and coordination with Operations team, SCM and Business Development, Product Research & Development team with a view to ensuring proper implementation of marketing plans consistent with the company short and long terms sales and profit growth objectives.
- Develop media plan and seek for new media opportunity to ensure the effectiveness of communication.
- Responsible for pre & post analysis of all marketing activities report to MD/CEO.
- Develop grand opening programs for new stores opening that will build brand awareness in local community and drive traffic to the stores as well as stimulate product trial.
- Support the stores by providing all Marketing Material and Local Store Marketing initiative as needed.
- Manage marketing team in recruiting talent, development, and retention of the team members.
- Bachelor degree or Master in Marketing or any related fields.
- At least 7-15 years of experience in management level position.
- Strong verbal/written in both English and Thai.
- Experience in marketing with good knowledge of restaurant operations and management.
- Strong in innovative and people management.
- Proactive, assertive, strong analytical skills, creative, eager for success, straightforward, aggressive to success.
**Job Category**:Marketing**Job Type**:Full Time**Job Location**:BangkokThailand
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