![BASF (Thai) Ltd.](https://media.trabajo.org/img/noimg.jpg)
Manager - Marketing Sea, Fruits & Vegetables
1 week ago
**_Do you want to work with passionate teams, providing excellent business and digital services to the Asia Pacific region? _**
**_Do you want an open, supportive, and caring working environment?_**
**_ Do you view your development needs seriously as we do?_**
**_ If YES, then take your career to the #NextLevel with BASF _**
**Main Tasks**
- Develop Crop System Plan for SEA including market trend, opportunity, and gap. Identify key focus area to maximize business opportunities and steer crop system business operations.
- Drive Long term plan alignment for SEA and review country crop system plans in SEA; align with APAC regional strategies.
- Drive recommendation of Life Cycle Management (LCM) projects and business cases to ensure a competitive and sustainable mid-to-long term product portfolio in SEA.
- Lead portfolio optimization and allocation aligning with APAC Regional strategy to ensure profitable growth of SEA. Develop Brand Plans for key focus brands.
- To establish holistic key asset/brand management strategies and processes in SEA.
- Represent regional needs in APAC Regional/Global Crop strategy development.
- Focal contact point for regional functions.
- Initiate preparation of key New Product Launches in SEA Countries.
- Overseeing countries' implementation of crop strategies to meet the organizational goals.
- Lead synergy opportunities across countries via best practice sharing and systematic transfer of information concerning market, customer, and competition.
- Support SEA Marketing Head in contributing to the definition of the budget and plan objectives at country and sub-regional level.
**Requirements**:
- Minimum bachelor’s degree in an agricultural, biological discipline, science or other related field.
- Minimum 5 years of relevant Sales or Marketing experience including new product and business development.
- Experience in Crop Protection industry or Agriculture value chain.
- Experience on F&V and F&V crop solution portfolio, including hands-on experience on crop agronomics and crop protection.
- Proven capacity in business development, launching new products, marketing management and financial analysis.
- Ability to manage teams across countries
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