Product Marketing Manager
4 months ago
**Overview**:
**Salary**:
75,000 THB ~ 90,000 THB**Industry**:
Machinery/Heavy Machine, Manufacturing(Machinery)- Job Purpose- Maximize Profits/Sales each product category as product owner.
- Increase/maintain wallet share of each product by country/customer.
- Develop product strategy / activity / solution to support customer and implement Go-To-Market strategy.
Product & Market Expansion
- 1. Manage own product commodity by sales result, profitability and market share.
- 2. Be expertise in own product commodity with knowledge management (Database).
- 3. Coming up with new ideas/solution/activity/strategy based on market research/survey, data analysis, customer needs and introducing to the market.
- 4. Execute and/or implement marketing strategies, plan, activity ,marketing communications (B2B/B2C), competitor survey and marketing analysis.
- 5. Working collaboratively with other stakeholder such as Country Manager, Sales planning, Operation (Logistic, Purchasing, Inventory, Purchasing), Supplier and etc. to develop local procurement product plan.
- 6. Leading key activities (internal/external) such as product soft launch, parts training, product seminar, and road show. including product communication materials, Flash News to DB.
- 7. Prepare all marketing materials as statistical data ,product presentation, product content, Kit BOM, Portal page for promotion material / picture, brochure, POP, leaflet, brochure, sales guide, any tool for country manager and PSSR to contribute sales, etc.
- 8. Work together with Sales team to recommend actions to strengthen the product position in the market, improve distribution of products and ensure the promotion are implemented successfully.
- 9. Develop and Monitor Marketing budget and activity plan with visualize the activity to ensure alignment with strategy and in control for the assigned product commodity.
- 10. Organization Development
- 1.Study company products in each commodity in practical term & participate the training program according to company policy.
- 2.Support necessary product information according to internal request.
- 3.Evaluate projects using relevant KPIs and feedback the progressive activities by quarter.
- 4.Knowledge management.
- 5.Monthly Activity report/monitor.
- 6.Flash News development.
- 7.Others task assigned by Manager.**Qualifications**:
**Requirement**:
- 【Must】
- Male/Female, Age: 33 - 45 years old- Bachelor’s degree in Engineering, Business Administration, Marketing, Data science or Related fields.
- English: Business lv. up (Toeic 700)
- Minimum 10 years of working experience in the related Heavy Machinery industry, 3-5 years at management level.
- Knowledge of machine design and manufacture.
- knowledge of Product Management and business strategy planning.
- Able to go to Oversea for Business Trip
【Advantage】- Data Mining / Data warehouse**English Level**:
Level 3 - Business Level**Other Language**:
English
**Additional Information**:
**Benefit**:
- Gasoline Allowance
- Language allowance
- Family Medical Allowance
- Lunch (provided)
- Group Insurance
- Provident Fund :4%(after probation)
- Bonus
- Others**Working Hour**:
08:00 ~ 17:10**Holiday**:
Work Type: Full-time Job
Mon-Fri 8:00-17:10**Job Function**:
- Trade Marketing
- Product Planning
- Product Management
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