Brand Manager

6 months ago


ยานนาวา กรงเทพมหานคร, Thailand บริษัท เอเซอร์ คอมพิวเตอร์ จำกัด Full time

วันนี้
- คุณสมบัติพื้นฐาน
- งานประจำ- 5 - 10 ปี- กทม. (ยานนาวา)- ปริญญาตรี- สามารถเจรจาต่อรองได้- หน้าที่และความรับผิดชอบ

Hi We are Acerpure, a new global lifestyle home appliance company under Acer Group. We are looking for a proactive talent who will be the business owner to drive the overall Acerpure business growth in Thailand. By working within Acer Thailand and Acerpure HQ team in Taiwan, we will expect you to explore new partnerships and opportunities to increase brand accessibility and improve consumer journey

**Key Account abilities**:

- Develop, adapt, and refine strategic direction for brand, grounded in consumer and customer insights
- Lead the development of annual market activation planning focused on 3-year growth drivers, demonstrating strong leadership of brand centric cross-functional team
- Accountable for the delivery of annual brand Profit & Loss (P&L), including sales and profit results, and actively manage overall budget
- Own Acerpure brand communication, business strategy incl. channel, pricing, promotion and ensure successful new product launches to capture consumer needs and drive brand growth
- Collaborate with the sales team to drive strong customer engagement and in-store support
- Manage brand equity through successful deployment and localization of global materials to fit into market
- Drive innovation strategy through execution of global innovation vision
- Evaluate the effectiveness of the company's sales and marketing programs and strive for continuously improvement
- Collaborate with Marketing Team and HQ marketing team to drive innovation and deliver business goals
- Manage cross-functional relationships at both local and global levels to deliver the result
- Plan and execute end-to-end consumer journey from appealing story to all consumer communication touchpoints including instore, media, consumer journey
- คุณสมบัติ
- Education: Bachelor ‘s Degree or Higher Degree in Marketing or related field
- Experience: Minimum 8 years proven experience in brand marketing in consumer products

of Home appliance industry background- Experience delivering insights-based consumer communications and brand share growth
- A strategic thinker with strong business acumen, analytical and numerical skills
- Ability to adapt and work effectively within a variety of situations
- Experience in leading new product launches to drive results; collaboration with global team
- Good communication skill and entrepreneurship
- Strong written and verbal communication skills in both Thai and English

HR Department**Acer Computer Co.,Ltd.**
- 493/7 - 8 Nang Linchi Rd., Chong Nonsi, Yannawa, Bangkok 10120ดูคุณสมบัติเพิ่มเติม
- สวัสดิการ
- Life insurance
- กองทุนสำรองเลี้ยงชีพ
- ทำงานสัปดาห์ละ 5 วัน
- ประกันสังคม
- ประกันสุขภาพ

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