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Senior Business Development Executive

4 weeks ago

กรงเทพมหานคร, Thailand FWD Insurance Full time

About FWD Group

FWD Group is a pan-Asian life and health insurance business with more than 12 million customers across 10 markets, including some of the fastest-growing insurance markets in the world. The company was established in 2013 and is focused on changing the way people feel about insurance. FWD’s customer-led and digitally enabled approach aims to deliver innovative propositions, easy-to-understand products and a simpler insurance experience.

For more information, please visit

Job Purpose
- Report to the Lead of Business Development and works closely with the Lead to help implement and execute the business development strategies for their respective regions.
- Working closely with the Bank Partner to drive the business development of the Face-to-Face distribution.
- Act as team lead to help the BDEs on relentless field execution to drive the quality metrics of the Protection Consultants(PC).
- Work with Bank Partners to uplift the different segments and regions of PC and uplifting their productivity through coaching, transferring of FWD next in class best practices.
- Also leads the Worksite marketing activity for their respective region in conjure with the PC business development to drive the overall PC APE, VNB & PVNB, Active Ratio & MAPA Metrics.

Key Responsibilities
- Work with the Lead of Business Development to drive business growth of the face-to-face distribution regions through developing and execution of the F2F distribution transformation initiatives
- Execute all face-to face distribution transformation strategies with effective field execution plan whilst aligning with company directions
- Initiate and develop worksite marketing strategies to increase conversion rate of employees in the organization into new recruits or customers
- Identify manpower insufficiency and competency gap of existing PC units and help build manpower recruitment for scalability
- Coaching and growing BDE under them for productivity initiatives
- Manage, control and monitor BDEs under them to be high discipline, high quality and align with corporate direction and regulation
- Develop field strategies to develop new MDRTs as engines for growth and promote MDRT culture with the Bank partners
- Train and coach PCs to drive their production and business quality
- Assist PCs and Sales Managers in Joint Field Work