Manager, Go-to-market

6 months ago


กรงเทพมหานคร, Thailand PUMA Full time

**YOUR TALENT**:

- Bachelor's degree or above
- Previous branded retail experience preferred (ideally in sporting goods industry in Thailand).
- Experience in working with a fashion / branded environment.
- Knowledge and experience with merchandising systems is preferable.
- Minimum 3 years of experience is preferred.
- Excellent in MS Excel & Powerpoint.
- SAP knowledge Experience in working with merchandising system.
- Communicate with Impact - Possess strong presentation, listening, verbal and written communication skills, both in Thai and English.

**YOUR MISSION**:
Manager / Asst. Manager, Go-to-Market will be responsible for planning and managing country product range to deliver the country’s business goals and objectives, based on SEA Category Merchandising team’s strategy and guideline. He/she will be closely engaged with Stakeholders from cross functions - Wholesale and DTC channels and marketing team to achieve the country’s business objectives through differentiated product offerings for maximum sell-thru and brand desirability. This will include providing customer centric product information, business trend/competitors’ analysis and differentiation strategy and tactics with Sell Thru data support to produce the most competitive country level product assortment.
- Redefine country business priorities based on the market relevancy and marketing investment, in line with PUMA SEA’s overall growth strategy.
- Build Thailand range with competitive pricing - responsible for delivering the target margin and meet SKU efficiency.
- Drive differentiation among key customers across all the Distribution Channels
- Provide seasonal analysis on based on GTM timeline to provide puma product and competitors market insights.
- Manage country level GTM timeline
- Proactively engage with internal cross function teams and external customers to provide advanced level of product information, including customer facing during business review and tradeshow, key customer analysis, competitor overview, sales tools (preparing digital catalog and sell-in decks) and tradeshow set-up.
- Collaborate with the Marketing and VM teams to complete the WS product launch plan then transfer the information to the Sales team to achieve the WS goals (including marketing activity execution and various product activation).
- Work closely with product operations team and monitor the delivery schedule on floor to align with marketing grid and product ISD launches.
- Monitor closely with operations to ensure on time delivery and alert related parties in case of late arrival of key initiatives products.
- Propose, plan and execute country/customer specific products in order to gain market share/mind share within key distribution. Exclusive, SMU, collabs and any gap fillers are included.
- Maintain Product Masterline list with up-to-date data.
- Review and manage local pricing (inline and non-inline), ISD and order windows, together with necessary functions within the country
- Prepare and conduct national sales meeting, key accounts pre-line meeting and trade shows as per GTM timeline.
- Own and execute day-to-day merchandising operations.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

PUMA supports over 21,000 employees across 51 countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.



  • กรุงเทพมหานคร, Thailand Go Global Immigration Advisors Full time

    **Who We Are**: Go Global Immigration Advisors is dedicated to helping individuals and families navigate the immigration processes for Australia, Canada, Germany, and New Zealand. With a focus on personalized service, we support our clients every step of the way, offering expertise and guidance to make their dreams of living abroad a reality. We’re...


  • คลองเตย, กรุงเทพมหานคร, Thailand PepsiCo Full time

    Responsibilities: - Works with G0-To-Market Lead, Traditional Trade Lead, Modern Trade Lead, Sales Ops & GTM Capability Manager, Sector/BU to develop the annual operating plan (AOP), build strategy, and adjust sales systems, processes and capability - Leads and develops GTM guidelines and sustain the different GTM mosaics to support short term and long-term...


  • คลองเตย, กรุงเทพมหานคร, Thailand Pepsico Services Asia Co., Ltd. (Pepsi-Cola) Full time

    Works with G0-To-Market Lead, Traditional Trade Lead, Modern Trade Lead, Sales Ops & GTM Capability Manager, Sector/BU to develop the annual operating plan (AOP), build strategy, and adjust sales systems, processes and capability. Leads and develops GTM guidelines and sustain the different GTM mosaics to support short term and long-term business in order to...


  • กรุงเทพมหานคร, Thailand Microsoft Full time

    The Sales Enablement & Operations (SE&O) team plays an essential role in translating Microsoft’s Commercial Strategy to a local execution plan and driving operational excellence to achieve the greatest results possible. Our team drives cross-Region, cross-Area and cross-Subsidiary insight and execution excellence, bringing strategy and priorities to life...


  • กรุงเทพมหานคร, Thailand Go-Get Data Consultancy Full time

    Job Title: Sales and Digital Marketing Specialist Job Summary: **Responsibilities**: - Develop and implement digital marketing strategies to drive sales and increase brand awareness. - Manage social media accounts, including creating and scheduling posts, responding to comments, and engaging with followers. - Create and optimize digital advertising...


  • กรุงเทพมหานคร, Thailand PUMA Full time

    Your Talent - Bachelor's Degree in related field. - Previous branded retail experience preferred (ideally in sporting goods industry in Thailand). - Experience in working with a fashion / branded environment. - Knowledge and experience with merchandising systems is preferable. - Minimum 2 years of experience is preferred - Excellent use of Excel, Access and...


  • กรุงเทพมหานคร, Thailand PUMA Full time

    **YOUR TALENT**: - Bachelor’s Degree in related field. - Previous branded retail experience preferred (ideally in sporting goods industry in Thailand). - Experience in working with a fashion / branded environment. - Knowledge and experience with merchandising systems is preferable. - Minimum 2 years of experience is preferred - Excellent use of Excel,...

  • Marketing Manager

    2 days ago


    กรุงเทพมหานคร, Thailand PRTR Full time

    Our client owns some of the world’s best eSports teams, influential gaming talent, Play-to-Earn (P2E) guilds, and a series of fan-driven products and gaming collectibles. It strives to build innovative IP that gamers simply love. The client is seeking a highly motivated and organized Marketing Manager who is enthusiastic, driven and passionate about...


  • กรุงเทพมหานคร, Thailand SC Johnson Full time

    As the Manager, Customer Marketing, you are responsible for translating Marketing/Brand strategies into impactful go-to-market execution plans as well as the key liaison between Sales and Marketing teams and the point of contract to other functional departments. You are responsible for developing and communicating sales strategies and selling stories that...


  • กรุงเทพมหานคร, Thailand บริษัท เดอะ ไมเนอร์ ฟู้ดส์ กรุ๊ป จำกัด (มหาชน) Full time

    **รายละเอียดงาน**: - เป็นผู้นำในการควบคุมดูแล ติดตามและตรวจสอบ ผลประกอบการของร้าน Sizzler To Go...


  • กรุงเทพมหานคร, Thailand Coda Payments Full time

    **What We Do** At Coda, we break down barriers between publishers and their audiences by thinking outside of the app. Coda is trusted by 300+ top digital content publishers - including industry giants Activision Blizzard, Bigo, Electronic Arts, Riot Games, and Zynga - to grow revenue, profit margins, and customer engagement in 60+ markets with ease. For...


  • กรุงเทพมหานคร, Thailand AIS Full time

    Become a part of Thailand’s no.1 Digital Service Provider, Who strives to provide best services that help people fulfil their dreams. Job Posting Location Bangkok Job Summary Responsible for VDO product marketing management, go to market plan & execution. **Job Description**: - Design promotional offer to stimulate AIS PLAY products & OTT sell...

  • Marketing Manager

    7 months ago


    กรุงเทพมหานคร, Thailand AirAsia Full time

    **Job Description**: - Be responsible for the end-to-end design and execution of strategic campaigns including concept ideation, media, go-to-market strategy, and budget planning. - Drive business growth across all target segments via acquisition and retention initiatives that hit business objectives and build brand loyalty. - React fast to mid-campaign...


  • กรุงเทพมหานคร, Thailand SC Johnson Full time

    As the Associate Manager, Customer Marketing, you are responsible for customer marketing across all assigned brands, segments or projects of activities include of promotion co-packing management, point of sales materials (POSM) Management, product, and third-party analysis to obtain and alert with competitive knowledge of the assigned market. **Essential...

  • Marketing Manager

    6 months ago


    สาทร, กรุงเทพมหานคร, Thailand Sesameed Education Full time

    **Desired Skills**:Digital Marketing, Communications, Social Media, Content, Brand Marketing **Experience**: 2-4 years **Location**: Thailand (Remote) *Proficiency in the English language is a must to have **Responsibilities** - Brand Publicity & Exposure. Drive company’s presence; build brand awareness and positioning; design and implement marketing...


  • กรุงเทพมหานคร, Thailand AnyMind Group Full time

    **Join AnyMind Group's Communications team and drive our positioning as industry leaders across 15 markets. This role is central to enhancing our brand awareness, generating demand, and enabling revenue growth through impactful B2B marketing strategies. Reporting to the Chief of Staff, you will lead regional marketing initiatives, managing and working...

  • Marketing Strategist

    6 months ago


    กรุงเทพมหานคร, Thailand Ascend Group Full time

    You will be responsible for launching new offers to the market by developing effective marketing strategies and plans and ensure the commercial execution success of those offers. Hence, your main responsibilities will be combined between two parts: Strategy and Marketing involving three stakeholders: Strategy Part: Go to Market Strategy Create go-to-market...


  • กรุงเทพมหานคร, Thailand Coda Payments Full time

    **Responsibilities**: - Develop and execute customized marketing campaigns in collaboration with our Go-to-Market Sales team. These campaigns will be tailored for key accounts to enhance engagement and accelerate revenue growth. - Track, analyze, and report on the effectiveness of marketing campaigns and partnership activities, leveraging insights to...

  • Marketing Manager

    7 months ago


    กรุงเทพมหานคร, Thailand Pasona HR Consulting Recruitment (Thailand) Co.,Ltd Full time

    Job ID 51074 Business Retail, Distribution Job Detail DEPARTMENT : Spirits REPORTS TO : Managing Director POSITION PURPOSE: This position takes full responsibility in overall marketing plan and execution management to ensure the strength of brand equity is well accepted by dynamic group of target consumers hence generate the revenue and profit to the...


  • กรุงเทพมหานคร, Thailand Grab Full time

    Work closely with business leads to develop strongly differentiated value propositions and drive product adoption with a deep understanding of the local market and local consumer insights with the help of our marketing analytics and consumer research teams. Drive business growth across all target segments via acquisition and retention initiatives by working...