Marketing Manager
7 months ago
**Job Description**:
- Be responsible for the end-to-end design and execution of strategic campaigns including concept ideation, media, go-to-market strategy, and budget planning.
- Drive business growth across all target segments via acquisition and retention initiatives that hit business objectives and build brand loyalty.
- React fast to mid-campaign performance and optimize in between campaign activities.
- Work with key stakeholders and supporting functions (internal and external) to deliver high-quality work for creative, PR, events, partnerships, etc.
- Be able to use consumer insights and human psychology to come up with and develop creative marketing tactics, and ability to orchestrate large campaigns spanning numerous marketing channels
- Manage the results and performance-driven, preferring data to drive your everyday decisions
**Qualifications**
- Bachelor's Degree in Business Administration, Marketing, Innovation, Economics, or any related field
- 5-8 years of experience in product marketing, marketing strategy, product specialist, or relevant.
- Strong leadership and managerial skills
- Understanding marketing trends and having a passion in the airline business.
- Self-motivated with a focus on exceeding set goals, comfortable adapting to new technologies, and highly adaptable and creative - critical as the marketing field is constantly evolving.
- Strong communication and interpersonal skills
- Ability to work under pressure and meet tight deadlines.
**We are all different** - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.
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