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Key Account Manager
2 months ago
At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Chantecaille. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment, and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
Your Tasks
Role Purpose
Lead and manage their own channel sales team with key responsibility to develop channel strategy and execution plan align with sales direction , and control among team to implement according to channel direction to achieve key KPI for channel sales team.
- Created and implemented channel development strategies that enhanced business growth and gain market share in their channel.
- Manage all key customers in their channel to implement align with channel strategy.
- Developed commercial partnerships and solid business relationships in key customer
- Cooperation among other functional team (e.g. SCM, MKT, Training, Retail Sales) to implement integrated plan to drive sales growth and gain in market share.
- Develop and negotiate for Trade Agreement as well as responsible for budgetary control in their channel.
- Ensure and monitor the in store execution speed to market on promotion/ activities, POSM, All visibilities, new listing at point of sales align to marketing plan, account plan and timeline.
- Responsible for total channel sales forecast base on sales target KPI
- Coordinate with SCM team to forecast quantity of POSM, NPD sample, NPD pipeline, promotion quota of total channel.
- Monitor and analysis business situation in their channel with recommendation to keep competitive advantage all time
- Handle the operation process between BDF, DKSH and customers.
- Coach and lead team to understand channel direction and taking care their own account according to channel strategy.
- Develop competency of team members and build team engagement for better team performance and initiate adequate measures Your Profile
- Bachelor's degree in Business Administration, Marketing or any related field.
- 5-10 years experience in FMCG Modern Trade & Online Retail
- Self-motivated and able to work independently.
- Strong analytical, interpersonal & communication skills.
- Possess “can do” attitude, entrepreneurial spirit, practical creativity
- Good interpersonal & communication skills with a good command of both spoken & written English
- Computer-literate & have a good working knowledge of Microsoft Office Excel / Words / PowerPoint. Additional information
Location: 6th and 7th Fl. Sathorn Square Office Tower, 98 North Sathorn Road, Silom, Bangrak, Bangkok 10500