CRM Ops-TH

11 hours ago

Bangkok, Bangkok, Thailand Lazada Full time
  • Responsible for Lazada Thailand CRM operations, devising and executing PUSH and Email strategy E2E for DAU growth.
  • Developing Localized notification framework with scenario, segment, topic, contents across user journey to enhance CRM recall efficiency.
  • Collaborate closely with cross-functional teams for requests communication and campaign promotions support.
  • Data analysis on push performance metrics to adjust actions and find out opportunities immediately.
  • Research and explore customer insight as well market trends to initiate new solution approach together with regional ops, product and tech teams.

Job Requirements

  • Bachelor's degree or above, with CRM and/or content ops experience in e-commerce or related industry.
  • Excellent content ops ability to craft engaging Thai and English content.
  • Result-driven mindset with experience in A/B testing, data analysis and strategy optimization.
  • Good understanding of the Thai market and in-depth knowledge of e-commerce user behavior.
  • Strong team player, innovative mindset, and self-motivated in a fast-paced environment.

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