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Group Marketing Specialist

2 weeks ago

Bangkok, Bangkok, Thailand RMA Group Company Limited Full time

RMA Group, headquartered in Bangkok, Thailand, is a multi-sector group with over 8000 employees and an operational presence in 14 countries. For over 30 years, we have developed enduring partnerships to support the needs of our clients, underpinned by the core values of innovation, integrity and endurance. Through its various businesses included RMA Automotive, Global Fleet Sales, Comin Asia and Express Food Group, RMA Group has established itself as the partner of choice for leading automotive, equipment, engineering services, and food brands in Southeast Asia and beyond.

We are looking for a Group Marketing Specialist, working for our Global Fleet Sales Team working out of our Bangkok Head Office.

Responsibilities:

  • Conducting research to understand market trends, customer behaviors, competitors, and industry insights to inform marketing strategies
    and campaigns
  • Write and launch marketing Bulletin and lead generation campaigns
  • Develops new marketing strategies and campaigns based on detailed analysis of market forces
  • Collaborating with cross-functional teams, such as sales, product development, and design, to align marketing strategies with overall
    business goals
  • Adjusts marketing plans and activities to achieve business objective
  • Creating and executing marketing campaigns across various channels, such as digital (social media, email, content marketing), traditional
    (print, TV, radio), and events, to promote products or services
  • Planning and organizing events, trade shows, webinars, and other promotional activities to engage customers and prospects
  • Create and implement marketing communication plan
  • Acts as a go-to resource for up-to-date, accurate research and market information
  • Tracks marketing strategy results closely and creates detailed reports with data analysis and other feedback
  • Presents findings to teams to help guide the direction and activities of the department
  • Reports findings and results to upper management and executives

Background/Experience required:

  • Bachelor's Degree in Marketing, Business, or a related field
  • Two years of Marketing experience

RMA Group is an equal opportunity employer, with a diverse group of colleagues globally representing different cultures, backgrounds, and beliefs. Our values of Innovation, Integrity, and Endurance is embedded in what we do, and we welcome applicants who are committed to respecting diversity of thought, and in living our values on a day-to-day basis.