Performance Marketing Executive/ Specialist
1 week ago
We are currently seeking candidates for the following roles: Full-Funnel Media Optimization, Paid Search, Paid Display & Video, Paid Social, Programmatic, and OTT.
In this role, you will handle all biddable media platforms for various clients of WPP Media. You will be responsible for ensuring end to end campaign management and implementation.
3 best things about the job:
- Get to work in a truly integrated team handling 360 aspects for a brand
- Will work closely with the leading publishers such as Google & Facebook
- Will be exposed to Programmatic
Responsibilities of the role:
- Analyze, track and optimize on an ongoing basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance.
- Communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals.
- Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available.
- Stay ahead of the competition by analyzing, keeping pace and regularly documenting search engine and PPC industry trends across web and mobile platforms, and adopting new/best practices on an ongoing basis.
What you will need:
- Relevant experience of 0-3 years in social and search marketing roles (New graduate also welcome for Executive Level)
- Expertise in Google analytics, Search and Social Platform
- Through understanding of Google AdWords
- Understanding of Bid Management Tools
- Number Crunching
- Understanding of Programmatic and Biddable
Life at WPP Media
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice ) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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