Media Manager/ Assistant Media Manager

2 weeks ago

Pathum Wan, Bangkok, Thailand Private Advertiser Full time ฿1,200,000 - ฿2,400,000 per year

We are seeking a highly motivated and detail-oriented Media Strategist & Operations Specialist. This role will be pivotal in driving the full-funnel media strategy, managing media execution and optimization, overseeing budget allocation, and ensuring data-driven performance reporting. The ideal candidate will thrive in a fast-paced environment, possess excellent analytical skills, and have experience collaborating with cross-functional teams and external agencies and media platform partners.

Key Responsibilities:

· Develop and execute comprehensive full-funnel media strategies, set annual KPIs, and provide audience targeting recommendations.

· Finalize annual media strategy with monthly KPI breakdowns and oversee media planning processes.

· Create, revise, and approve full-funnel media briefs while leading monthly meetings with agencies to align on media plans.

· Adapt asset sizing, generate UTM tracking links for paid campaigns, and coordinate with creative, owned & earned media, and retail teams for content creation.

· Oversee media booking, audience segmentation, and UTM tracking, while defining custom audiences, Lookalikes (LALs), and audiences on demand using CDP.

· Conduct performance reviews with agencies to analyze results and optimize campaigns, ensuring sufficient traffic and conversions are driven across all our B&M and DTC platforms.

· Monitor media performance across platforms, track spending, and analyze results using tools like Tableau and Google Analytics 4 (GA4).

· Provide regular performance reports with actionable insights, key recommendations, and budget summaries.

· Make data-driven funnel allocation decisions, adjust budgets based on performance, and maintain accurate media spend records.

· Participate in regional and internal meetings for strategic alignment and share detailed media performance summaries.

· Troubleshoot media and analytical tool issues, support brand teams with campaign data, and assist with postmortem analyses.

· Standardize media briefs, monthly performance reviews, and campaign reporting templates to streamline workflows.

· Proactively leads all media-related activities, including strategy and execution, while fostering strong interpersonal relationships and ensuring seamless alignment with brand teams.

Qualifications:

· Bachelor's degree in Marketing, Advertising, Business, or a related field.

· Experience in media strategy, execution, and optimization.

· Proficiency in media tools such as Tableau, and Google Analytics 4 (GA4).

· Strong analytical and organizational skills with a keen eye for detail.

· Proven experience managing budgets and working collaboratively with agencies, media platforms, and cross-functional teams.

· Knowledge of UTM tracking and audience segmentation (LALs, CDP) is a plus.

  • Media Planning Manager

    2 weeks ago

    Pathum Wan, Bangkok, Thailand Publicis Groupe Thailand Full time ฿1,200,000 - ฿2,400,000 per year

    The opportunityPublicis Groupe Thailand is seeking an experienced Media Planning Manager to join our dynamic team. As Media Planning Manager, you will play a crucial role in developing and implementing integrated media strategies that drive results for our esteemed clients.Key responsibilitiesCollaborate with cross-functional teams to craft media plans that...

  • Digital Media Planning

    2 weeks ago

    Pathum Wan, Bangkok, Thailand i-dac (Bangkok) Co., Ltd. Full time ฿600,000 - ฿1,200,000 per year

    i-dac (Bangkok) Co., Ltd.https://i-i-dac Bangkok is the South-East Asia subsidiary of D.A Consortium Group (DAC Group) and  provides our client with leading digital communication and media services. D.A Consortium is the digital network of Hakuhodo DY Group - the 7th largest advertising network in the world.Our vision is to empower the digital future of the...

  • Online & Offline Media Management Officer

    5 hours ago

    Pathum Wan, Bangkok, Thailand Gaysorn Private Equity Co., Ltd. Full time

    Role Purpose:To manage seamless delivery of online and offline content across Gaysorn Village's media ecosystem, ensuring all communication content assets are deployed with accuracy, timeliness, and brand consistency. This role acts as the central traffic controller between component teams, sponsorship, CRM, center centric & communication production on...

  • Digital Media Planner

    5 hours ago

    Pathum Wan, Bangkok, Thailand Dot Matter Company Limited Full time

    We're HIRING Job SummaryWe are a performance-driven digital agency that helps brands grow through data-led strategies, precise execution, and continuous optimization. Combining analytical expertise with creative thinking, we deliver measurable business outcomes across multiple digital platforms.As a Digital Media Planner, you will develop and manage...

  • Media Communication Specialist

    2 weeks ago

    Pathum Wan, Bangkok, Thailand REVER AUTOMOTIVE CO., LTD. Full time ฿1,200,000 - ฿2,400,000 per year

    Key Responsibilities:1.Content Creation & Distribution: Draft, edit, and publish impactful Press Releases, articles, and other communications materials related to new product launches, company activities, and corporate announcements.2.Media Relations Management: Establish and maintain strong, positive relationships with key journalists, editors, bloggers,...

  • Social Media Specialist

    1 week ago

    Pathum Wan, Bangkok, Thailand OMT Wellness group Co., Ltd. Full time

    We are looking for a creative and enthusiastic Social Media Specialist to join our team in the wellness industry, focusing on Thai massage and head spa services. The ideal candidate will play a key role in enhancing our brand presence and increasing awareness through engaging content and strategic social media management.Key Responsibilities:Create and...

  • Social Media Specialist-Instagram

    6 days ago

    Pathum Wan, Bangkok, Thailand Central Retail Corporation Public Company Limited Full time

    Key Roles and Responsibilities:Broadly responsible for campaign management and social media platform managementCampaign management:Implement media strategy and tactics with marketing platformsCollaborate with major platforms (e.g. Meta, TikTok, X, Google, Line) to create innovative marketing solutionsDevelop media plan and budget allocations across all...

  • Media Relation Executive

    2 weeks ago

    Pathum Wan, Bangkok, Thailand My Fueangfu CO., LTD. Full time ฿180,000 - ฿360,000 per year

    ตำแหน่ง Media Relation Executive ยินดีต้อนรับผู้ที่มีทักษะ มีประสบการณ์ และพร้อมทำงานบริษัท MY FUENGFU CO., LTD. มองหาทีมสื่อมวลชนสัมพันธ์...

  • Social Media Marketing

    1 week ago

    Pathum Wan, Bangkok, Thailand RAVIPA JEWELRY COMPANY LIMITED Full time $35,000 - $70,000 per year

    We are looking for a creative and proactive Social Media Marketing to grow and manage our brand's presence across Instagram, Facebook, X (Twitter), TikTok, LINE, and YouTube. The ideal candidate is passionate about storytelling, trend-spotting, and building an engaged online community. This role requires a balance of creativity, consistency, and attention to...

  • Digital Media Specialist

    2 weeks ago

    Pathum Wan, Bangkok, Thailand HThai (Thailand) Co., Ltd. (H&M Thailand) Full time ฿1,200,000 - ฿2,400,000 per year

    Job Description : Digital Media Specialists are instrumental in optimizing an organization's online presence and helping it achieve its marketing and advertising objectives in a rapidly evolving digital landscape. Digital Media Specialist is a key contributor in securing the customers' shopping experience delivering the brand promise in all his / her...