Junior/Senior Performance Marketing Analyst
2 days ago
Join sofsy Team
Are you a detail-oriented and motivated individual eager to kickstart your career in performance marketing? We are looking for a Junior/Senior Performance Marketing Analyst to manage essential tasks across e-commerce platforms, enabling our team to focus on strategic initiatives and innovation. This is a great opportunity to learn and grow in a dynamic team environment.
Why Join Us?
Join a team where your organizational skills and ability to manage digital marketing processes contribute directly to our success. We value precision, efficiency, and teamwork. If you are ready to gain hands-on experience in digital marketing and develop your expertise in a supportive environment, we want you on our team.
What You'll Do
Campaign & Performance Management
- Track and report PPC performance (TACOS, ROAS, CVR, etc.)
- Build and maintain Google Sheets dashboards, macros, and scripts for reporting automation
- Coordinate with ops, creative, and finance teams to align promotions, inventory, and profitability
- Monitor competitors, market trends, and seasonal performance (e.g., Halloween, Prime Big Deal Days)
Data Analysis & Optimization
- Analyze KPIs and create actionable performance reports
- Identify performance gaps and recommend improvements
- Ensure accurate data tracking and resolve reporting discrepancies
Campaign Execution
- Execute and monitor digital marketing campaigns (Amazon, Google, Facebook, Shopify)
- Update budgets, promotions, and workflows for smooth operations
- Maintain documentation and scalable processes
Who You Are
- Bachelor's degree in a relevant field (e.g., Marketing, Statistics, Business Analytics).
- Junior = 0–2 years exp / Senior = 3–5 years exp in digital marketing and/or data analysis. (Fresh graduates with marketing experience are welcome)
- Understanding of PPC advertising is desirable.
- Knowledge of Facebook, Google, Amazon, and Shopify ads is highly preferred.
- Relevant coding languages will be an advantage (e.g., Python, JavaScript, SQL).
- Proficiency in Google Workspace
- Strong analytical skills, attention to detail.
- Self-motivation and a proactive attitude.
- Effective English written and verbal communication skills.
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