International Marketing Section Manager

1 week ago

Wang Thonglang, Bangkok, Thailand Bertram (1958) Co., Ltd. Full time

Responsibilities:

  • Develop and execute a comprehensive international marketing strategy and marketing plan aligned with the company's brand identity and business objectives.
  • Conduct and Analyze market research to understand consumer needs, industry trends, and competitive landscape to create marketing plans & campaigns.
  • Enhance brand visibility globally through PR campaigns, influencer partnerships, and strategic collaborations.
  • Develop and implement digital marketing strategies, including social media and tailor to each international market preference.
  • Develop and support omnichannel strategies, such as in-store events and online campaigns, to strengthen customer engagement.
  • Manage all aspects of international product launches, including understanding the competitive landscape, market segmentation, marketing plan, and product positioning
  • Guide and support local distributors and partners to maintain brand consistency as well as to ensure effective brand representation
  • Coordinate with the international sales department to align marketing strategies with sales objectives.
  • Manage and control marketing budgets and spending to achieve goals and ROI.
  • Prepare regular report and present the monthly/annual report of marketing metrics to the management team Other assignments as necessary.

Qualifications:

  • A bachelor's degree or above in business, marketing or related fields.
  • Minimum 5-8 years of experiences in international marketing, or related fields with at least 3 years in leadership role.
  • Proven experience in international marketing, and cross-culture understanding is a must, preferably in the same industry. (FMCG/Health/Beauty)
  • Strong marketing strategy and understanding of marketing communication concepts
  • Strong understanding of digital marketing, e-commerce, and social media strategies.
  • Resilient and able to work under pressure and business dynamic.
  • Self-motivated and results-driven.
  • Adaptability, Entrepreneur mindset, and strong analytical and problem- solving skill.
  • Excellent communication and presentationskill in English(TOEIC score 700 or equivalent)
  • Able to communicate in Chinese is a plus

สวัสดิการ สิทธิประโยชน์อื่นๆ นอกเหนือที่กฎหมายกำหนด

สมดุลชีวิต & การทำงาน

  • Flexible working hour
  • Welcome Set 1 ชุด
  • ส่วนลดซื้อผลิตภัณฑ์ฯลฯ

เงินออม & ค่าครองชีพ

  • การจ่ายเงินโบนัส
  • การจ่ายเงินสะสมเข้ากองทุนสำรองเลี้ยงชีพให้พนักงาน
  • การจัดทำประกันสุขภาพ
  • ค่ารักษาพยาบาลสมาชิกครอบครัว
  • การตรวจสุขภาพประจำปี
  • การฉีดวัคซีนไข้หวัดใหญ่ประจำปี
  • แจกยูนิฟอร์มพนักงานประจำปี
  • กระเช้าเยี่ยมสำหรับพนักงานเจ็บป่วยและคลอดบุตร
  • เงินช่วยเหลือค่าทำศพกรณีพนักงานเสียชีวิต ฯลฯ
  • สิทธิใช้บริการฟิตเนส
  • กิจกรรมสังสรรค์ประจำปี

พัฒนาศักยภาพ

  • การจัดฝึกอบรมภายในให้ความรู้ด้านต่างๆ
  • การจัดส่งพนักงานไปอบรมภายนอก
  • การสัมมนาประจำปี ฯลฯ

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