Regional Sales Enablement Analyst
2 weeks ago
More than just a recruitment company. At PRTR, we have been a part of our customer's success for 30 years as their total HR solutions partner. With 550 dedicated professionals and over 15,000 outsourced staff, we will continue to carry out our mission to develop a better career, a better life, and a better society, and thrive to become the No.1 people solutions organization in Southeast Asia.
Job Description:
- Design and implement industry-specific strategies, playbooks, and performance frameworks to drive efficiency and growth.
- Develop training materials and trainings for the Marketing Solutions team, Commercial Leaders and Key Account Managers (KAMs) on marketing solutions strategy, campaign planning, and performance optimization — strengthening overall marketing capability and alignment across commercial functions.
- Conduct shopper marketing analysis across platforms to uncover behavioral insights and transform them into actionable marketing strategy framework.
- Engage local commercial teams through interviews and focus groups to identify Key Account Manager challenges and distill insights into clear, actionable next steps.
- Partner with cross-functional teams including Regional Product teams and the Local Marketing Solutions team to enhance Lazada's marketing solution offerings.
Job Requirements:
- 1-2 years working experience in a key account management or relationship management role. Prior experience in Management Consulting / Project Management / Business Development / Data Analytics.
- Understanding of digital media performance, measurement frameworks, and retail media solutions.
- Strong analytical and strategic planning skills, with the ability to prioritize work pipeline.
- Strong skills, with demonstrated ability to manage and develop teams in a collaborative environment.
- Excellent stakeholder management and communication skills.
- Ability to initiate projects/solutions and work independently.
- Excellent written and verbal communication skills, both in English & Thai.
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