Senior Specialist, Regional Parts Wholesale Analyst

Data Analysis & Reporting:

• Conduct in-depth analysis of sales data, market trends, customer purchasing patterns, and competitor activities within the aftermarket parts sector across IMG markets. (focus on assigned markets)
• Develop and maintain comprehensive dashboards, reports, and analytical tools to track key performance indicators (KPIs) related to parts wholesale sales, profitability, and market share.
• Identify variances, anomalies, and opportunities within sales data, translating complex findings into clear, concise, and actionable recommendations for the Parts Wholesale Manager and regional teams.
• Utilize advanced analytical techniques to forecast sales trends, model potential business scenarios, and evaluate the effectiveness of sales programs and incentives.

Aftermarket Business & Commodity Product Expertise:

• Specialize in understanding the dynamics of commodity aftermarket products (e.g., batteries, brakes, filters, engine oils), including pricing strategies, competitive landscape, supply chain considerations, and customer demand drivers.
• Provide expert insights into market sizing, segmentation, and growth potential for various parts categories within the IMG region.
• Monitor industry trends, technological advancements, and regulatory changes impacting the aftermarket parts business.

Multi-Make Product Strategy Support:

• Actively support the Parts Wholesale Manager in the conceptualization, development, and execution of multi-make product strategies, from initial market assessment to launch and ongoing performance monitoring.
• Analyze potential multi-make product opportunities, evaluating market demand, competitive positioning, and financial viability.
• Collaborate with product development, supply chain, and market teams to ensure seamless integration and successful rollout of multi-make parts programs.
• Track the performance of multi-make parts sales, identifying areas for improvement and recommending strategic adjustments.

Strategic Insights & Recommendations:

• Proactively identify emerging market opportunities and potential challenges, providing strategic recommendations to optimize parts sales and market penetration.
• Support the development of regional sales targets and strategic plans by providing data-backed insights and analytical support
• Assist in evaluating the effectiveness of various route-to-market strategies and proposing enhancements based on data analysis.

Program & Incentive Evaluation:

• Measure the impact and return on investment (ROI) of sales programs, marketing campaigns, and incentive structures designed to drive parts wholesale sales.
• Provide analytical support for the design and refinement of incentive programs for dealers, distributors, and other channel partners.

Cross-Functional Collaboration:

• Work closely with cross-functional teams including product development, logistics, markets, markets feet on the street and finance to ensure alignment and support for aftermarket parts initiatives.
• Present findings and recommendations to various stakeholders, adapting communication style to different audiences.

Qualifications

• Bachelor's degree in Business Analytics, Statistics, Economics, Marketing, Supply Chain Management, or a related quantitative field.
• A Master's degree or relevant certifications in data science/analytics are highly preferred.
• Minimum of 5 years of experience in an analytical role, preferably within the automotive aftermarket industry with complex data sets.
• Proven experience in data modeling, statistical analysis, and developing actionable business insights.
• Demonstrated understanding of the automotive aftermarket business, with specific knowledge of commodity parts (e.g., batteries, brakes, filters, lubricants).
• Experience supporting multi-make product strategies or similar portfolio expansion initiatives is a significant advantage.