Senior Digital Content Creator
1 week ago
Key Responsibilities
● Content Creation: Develop and produce high-quality, engaging content for various channels including blog posts, social media, email campaigns, website copy, video scripts, and more, in line with our brand voice and objectives.
● Social Media Management: Plan, create, and schedule content across social platforms; engage with the community, monitor performance, and adjust strategies to optimize impact.
● Campaign Development: Collaborate with the marketing team to brainstorm, plan, and execute content-driven campaigns that support marketing goals and brand strategies.
● Visual Content Collaboration: Work closely with graphic designers to develop creative assets such as images, videos, infographics, and other multimedia content.
● Trend Research & Insights: Stay up to date on content trends, digital platforms, audience behaviors, and competitors to inspire fresh ideas and keep the brand relevant.
● Brand Consistency: Ensure all content reflects and strengthens our brand voice, tone, and identity across all platforms.
● Content Calendar Management: Lead the development and oversight of a content calendar to ensure consistency and timely delivery.
● Photography: Take part in on-site photo shoots and edit content for use across social and digital channels
● Performance Analytics: Track and evaluate content performance using analytics tools, prepare regular reports, and make data-informed recommendations to optimize results.
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