Data & Promotion Analyst
2 weeks ago
Responsibilities
- Coordinate with related teams to collect backend promotion data and ensure data accuracy for analysis.
- Interpret campaign and customer data to identify insights, trends, and opportunities for improvement.
- Prepare performance summaries and actionable recommendations for future campaigns.
- Utilize Excel or equivalent tools for data cleaning, performance calculation, and in-depth analysis.
- Create automated or semi-automated reporting sheets to streamline marketing operations.
- Filter and qualify customer data to support the Sales team in lead conversion.
- Collaborate with the Sales team to monitor performance and enhance overall campaign ROI.
- Assist in the execution of lead generation campaigns.
- Work with Sales and Marketing teams to design, adjust, and optimize promotional strategies based on data insights.
- Coordinate with cross-functional teams to ensure timely and smooth campaign execution.
Qualifications
- Bachelor's degree in Marketing, Business Analytics, Economics, or a related field.
- Minimum of 1 year of experience in Data Analysis, Campaign Performance, Marketing Operations, or a related field.
- Proficiency in Thai and English (Required).
- Thai nationality.
Technical Skills
- Advanced proficiency in Excel is a must (VLOOKUP, Pivot Tables, complex formulas).
- Experience with data visualization tools (e.g., Google Sheets, Power BI, Tableau) is a plus.
- Knowledge of trading or financial markets is a significant advantage.
Competencies
- Strong analytical and quantitative skills with a data-driven mindset.
- Excellent communication skills and the ability to collaborate effectively across teams.
- Detail-oriented, organized, and a proactive problem solver.
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