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Head of Marketing

2 weeks ago

กรงเทพมหานคร, Thailand Argyll Scott Full time

Our client is one of the international beauty and skincare retailers. They are actively looking for **_Head of Marketing _**to support the business.

**Key Accountabilities / Responsibilities**
- Implement and develop local marketing strategy (360) in products, PR, CRM, Digital, and marketing retail to achieve higher sales and ranking.
- Analyze customer data to develop and conduct marketing strategy.
- Collaborate with HQ brand team, retailer and contractor on developing new distribution channels such as material sourcing, design development, planogram development and execution for the brand.
- Develop and implement marketing plans and strategies to increase brand awareness, product sales, and customer loyalty.
- Conduct market research and analyze customer insights to inform marketing strategies and identify opportunities for growth.
- Planning and executing all trade & consumer activities to be in line with Marketing plan and brand targets.
- Implement PR & KOL strategy and propose local PR partnership to build brand image in Thailand market.
- Work closely with Merchandising Team to ensure good implementation of all VM guidelines in store, as well as on animation spaces.
- Plan and manage budgets and P&L.

**Desired Skills & Experience**
- Bachelor's Degree in business/marketing
- At least 8 years' experience in marketing field
- Experience working in Beauty, Skincare or FMCG
- Excellent in spoken and written in Thai and English
- Expat who located in Thailand at the moment is welcome.

**What's an offer**:

- Salary: 200K-250K

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.