Sales & Bd-key Account Manager-sip-gska Hb

2 weeks ago

Thailand Lazada Full time

Location:
**Thailand**
- Department: Commercial- Location: Thailand- Team and Role Introduction:**Responsibilities**:

- 1./ Awareness / Traffic:

- External traffic: Help brands strategize their media channel optimization, audience targeting and budget allocation. Internal traffic: Assist brands to plan traffic strategy more precisely and in the most cost-effective manner.2./ Consideration:

- Building short term and long-term branding, tactical activation campaigns, marketing calendar and commercial plan to support brands’ growth and build brands’ top of mind on Lazada.3./ Conversion: - Build “Hero SKUs Acceleration Plan” with brands to grow revenue and new buyers on Lazada. - Suggest the right platform mechanic and commercial programs that match with brand’s objective to drive revenue growth on Lazada. Suggest the right promotions to brand, brand marketing services that match with business’s objectives. Work across business functions i.e. marketing team, campaign team and category operation team to support brands for daily operation and drive revenue growth.4./ Customer Experiences:

- Being an advisor to brands on post purchase experiences’ best practices to retain their loyal customer base on Lazada ie. store membership, category membership program, BA chat, logistics co-ordinations, etc. 5./ Data Analytic Advisor:

- Develop strong analytics to evaluate daily/weekly/monthly performance and optimizing further on customer experiences,store traffic’s sources optimization, pricing, competitive benchmark and assortment strategy to support brands’ growth.

**Job Requirements**
- Requirements/Qualifications(must have):

- Thai nationality-1-3 years working experience in ecommerce industry on positions of sales, business planning or business developing-Highly motivated, can-do attitude and target driven with high degree of ownership-Fluency in English and Thai language with good communication and negotiation skills-Strong analytical and data driven problem-solving skills-Quick learner with excellent business acumen
- Requirements/Qualifications(good to have):

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