Field Marketing Manager, Thailand

**Additional Information**
**Job Number**24209264
**Job Category**Sales & Marketing
**Location**Thailand Area Office, 19th Floor, Bangkok, Bangkok, Thailand, 10500
**Schedule**Full Time
**Located Remotely?**N
**Position Type** Management

**JOB SUMMARY**

Marriott International is seeking a Field Marketing Manager to join the newly established Field Marketing Services function for Thailand. This is an excellent opportunity to join a forward-thinking team and grow your marketing career with the world’s largest hotel company.

Key accountability areas include:
(1) Support Director of Field Marketing - Thailand implementing market-based strategic plans based on local need-time and demand generation opportunities by driving cluster area initiatives
(2) Support Director of Field Marketing develop strong working relationships with business partners for attractive promotional, campaign tie-ups and events to build brand recognition in the market
(3) executing and ensuring pull through of regional/Brand marketing programs, suggesting and deploying right channels and platforms
(4) support hotel’s marcoms, providing communications guidance to property teams, including overall marketing strategy, and other media activities

**CANDIDATE PROFILE**
**Education and Experience**
- Bachelor’s degree in marketing preferred
- 5 years of marketing experience demonstrating progressive career growth and a pattern of exceptional performance (hospitality industry preferred)
- 1-3 years digital marketing experience, including search engines and digital advertising optimization tactics
- Strong knowledge of Thailand media landscape
- Experience leading a team
- Experience in corporate marketing communications, advertising agency, or digital marketing agency
- Desired experience working in an above property or ‘cluster’ hotel marketing role

**Skills and Competencies**
- Commercially minded with strong business acumen
- Creative thinker with ability to connect creativity to business outcomes
- Analytical nature - can interpret data into meaningful insights and actions
- Demonstrated ability to develop and implement successful marketing strategies for individual properties to maintain and grow business of hotels
- Excellent relationship management and negotiation skills; demonstrated ability to develop and maintain relationships with senior leaders (e.g. Area Teams, GMs, Sales and Revenue Leaders, media representatives) and external agencies
- Ability to work autonomously and as part of a team regularly communicating project status
- Strong problem solving and decision-making skills
- Able to effectively prioritize multiple tasks for multiple stakeholders
- Strong customer service orientation; takes initiative, anticipates needs
- Excellent planning skills
- High attention to detail
- Advanced English and Thai writing capability
- Capable of listening and counseling stakeholders on best approach, including what non-value added efforts to drop

**CORE WORK ACTIVITIES**
**Overall Marketing Strategy - Development & Execution of Marketing Plan for the Area & Hotels**
- Support Director of Field Marketing and ADOM in developing & executing overall strategic PR, Brand & Destination marketing plan for the Area as a whole
- Incorporate global brand marketing objectives into the hotel plans, when appropriate (i.e. brand voice, participation in any required global brand marketing activities). Ensure corporate, and/or regional/Area marketing programs are pulled through at the property level. Support deployment of new marketing and initiatives.
- Ensure and supervise content quality of hotel sales promotional aids, tools and merchandising items.
- Work with Area Teams, Director of Field Marketing and MDS (Marriott Digital Service) to recommend marketing channels and story angles for the Area.)
- Support Director of Field Marketing report out of Area Marketing initiatives on a regular basis.

**Loyalty Partnership**
- Support ADOM and Director of Field Marketing on activation of Marriott Bonvoy Moments and events to build brand recognition in the market.
- Support hotels with loyalty strategy and local pull through / activation of Marriott Bonvoy Moments and events.
- Ensure all partnership marketing campaigns and event expenditures are negotiated to the best possible price and are cost effective for all hotels.
- Monthly tracking, monitoring and evaluating respective partnership campaign performance and conduct P&L analysis on all executed campaigns.

**Drive F&B Marketing for the Area**
- Support ADOM, Director of Field Marketing and Area F&B Marketing Manager pull through all F&B marketing plan and activations.

**Additional Key Contributions**
- Build and maintain close relationships with other continent-based marketing professionals.
- Prepare briefs and liaise with agencies on above property marketing projects and campaigns
- Brief photographers and videographers on marketing guidelines/standards per brand/project and provide consul