Trade Marketing
4 weeks ago
Initiate, develop and implement online marketing channels to generate brand awareness, product sales and generate appropriate traffic.
Monitor trade marketing program in Online / Digital Platform channel i.e., SSC Family, SSC Camp, Shopteenee also develop new B2B channels to be align with business directions and trend.
Monitor and review the Online KPI s and Metrics in order to seek opportunities and drive sales for the channel.
Ensure proper execution of trade marketing programs across the regions.
Manage online Retailer partnerships to effectively drive e-commerce sales and ensure growth of sales figures.
Measure trade marketing effectiveness and value of online campaigns/ Platform and present actionable insights and recommendations based on data results and best practice.
Control cost and budget for related trade activities.
Bachelor in Marketing or equivalent.
Minimum 3 year experience in brand management or e-commerce (preferably FMCG or beverage).
Fluent in English language.
Financial management and project management skills.
Understands implications of actions on the brand and business.
Exhibit good communication skills.
Strong and confident communicator.
Excellent copywriting skills and experience.
**Faculties preferred**: Marketing
**Job skills required**: Project Management, Finance, Copywriting, English, eCommerce
**Job skills preferred**: Good Communication Skills, High Responsibilities
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