Pr & Marketing Manager

4 days ago

เมองภเกต ภเกต, Thailand MINOR Hotels Full time

To proactively manage a strong online presence of the property based website on all major search engines.
- To work with the proactive and reactive sales cells of the hotel to increase enquiries and manage peaks and troughs in the market via online marketing
- To protect the hotels brand standards in all online presence and to follow the hotel web policies
- Ensure hotel images and descriptions are updated regularly and represent the brand accordingly
- Manage all e-marketing databases
- Explore all online marketing and affiliate opportunities for all hotel segments
- Do website designs effectively, ensuring at all times that the website is effectively optimized and content is correct.
- Conduct website audits and research online market intelligence
- Web links with associated events or activities occurring in the regions
- To facilitate e-marketing and direct marketing initiatives through Social Media.
- Gather and analyse intelligence on markets' threats and opportunities.
- Manage various e-tools. For example: eCRM (Customer Relationship Management), websites' CMSs (Content Management System), Social Media Management Platform, etc.
- Effectively use the results of Guest Surveys and other guest questionnaires to improve product and service delivery.
- To optimize paid, owned and earned media.

**Qualifications**:

- Digital Marketing savvy.
- Good communication skills.
- Good English language skills.
- Comfortable working with photo-editing software.
- Familiarity with Google Analytics or other web analytics tools and metrics.

**Additional Information**:

- English : Intermediate both speaking and writing
- Excellent knowledge of MS Office especially PowerPoint
- Familiarity with social media and marketing analytics
- Excellent communication and people skills
- Creativity and commercial awareness

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