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Digital Marketing Analyst

1 month ago


Thailand AP Thai Full time

รายละเอียด
- Identify strategies, set up SEO and manage rankings for on website.
- Performing ongoing keyword research including discovery and expansion of keyword opportunities based on trends, target audiences, website to content strategist, and competitor analysis
- Create optimized on-page/off-page SEO (ex. content, page titles, meta descriptions, meta tag, blacking, page speed, technical issue)
- Analyze performance and identify recommendations for organic SEO success.
- Work with web-developers to improve website structure to align with SEO strategies
- Analytical role, where can analyzes data, prepares recommendations, and performs periodic optimizations
- Utilized Analytics tools (ex. GTM, GA, Data studio, etc.)
- Inspected Analytics tools and assist to resolve data problem
- Investigate and conduct recommendation for better customer experiences to increase conversion rate
- Perform frequent data manipulation and interpretation exercises, with proprietary tools.
- Self-manage execution of activities against deadlines across multiple work-streams.
- Active monitoring and sharing of industry news, online marketing trends, industry tools, and internal cross-team key learnings.

คุณสมบัติของผู้สมัคร
- Bachelor’s degree or higher in Marketing, Business Administration or related.
- At least 3 years’ working experiences in managing SEO, digital marketing especially, digital marketing performance, data analytic, some parts of marketing communication and marketing technology.
- Experience with web analytics platforms (ex: Google Analytics, data studio) HTML and CMS programs is a plus.
- Knowledge with the tools and can be used effectively (ex: google search console, google AdWords, keyword planner, google GTM & UTM, research tools).
- Must have a good presentation skills and experience on how to handle management/business team expectation.
- Ability to handle multiple projects, prioritize responsibilities and work efficiently in a fast-paced environment.