Product Manager

7 days ago


กรงเทพมหานคร, Thailand PRTR Full time

Our client is a leading global provider of healthcare provider. This company is comprised of professionals who are passionate about their role in bringing their pharmaceuticals to their customers.

We are seeking a highly motivated and experienced Product Manager to join our team and drive the success of our pharmaceutical product portfolio.

**Responsibilities**
- Developing, driving, and executing brand and tactical plans, complete with well-defined timelines, and assigned responsibilities. This will be done in close collaboration with a cross-functional team.
- Creating an annual brand plan that aligns with global/regional strategic directives of the women's health market.
- Overseeing all aspects of product promotion messaging, and training materials.
- Recommending the allocation of advertising resources and closely monitoring the promotional budget, ensuring effective utilization of company resources.
- Staying attuned to changes in the market environment and assessing brand performance.
- Monitoring, analyzing, and assessing market trends, consumer behavior, and competitor activities to identify potential market opportunities.
- Evaluating the effectiveness of all marketing initiatives to enhance marketing strategies and plans.
- Assessing opportunities and risks, offering alternative options as needed.
- Addressing unmet medical needs through the implementation of innovative digital transformation and execution strategies.
- Adapting global strategy and communication assets to create locally tailored promotional materials that align with specific local requirements.
- Collaborating with Medical Affairs to educate and train sales personnel on disease knowledge, product information, and competitor insights, and deliver brand strategies, campaigns, and key messages.
- Conducting regular market research, pricing analyses, and competitive assessments segmented by customer groups.
- Participating in planning reviews such as business and territory plans, providing feedback to ensure alignment and consistency.
- Optimizing the utilization of regionally developed promotional materials and creating locally specific materials following local requirements.
- Monitoring KOLs' performance and development, fostering engagement through various marketing initiatives.
- Fostering communication and alignment with external stakeholders, vendors, and internal cross-functional partners, both at the local and above-country levels.
- Developing and engaging with KOLs to enhance business performance, including the development of speakers, knowledge sharing, and training through various marketing activities.

**Qualifications**
- Bachelor's degree in Pharmaceutical, Marketing, or a related field (MBA preferred).
- Proven experience as a Product Manager in the Women's Health industry or a related field.
- Strong knowledge of pharmaceutical products and the trading process.
- Excellent communication, negotiation, and presentation skills.
- Ability to build and maintain strong customer relationships.
- Proven track record of meeting and exceeding sales targets.
- Strong analytical and problem-solving skills.
- Proficiency in Microsoft Office Suite and CRM software.
- Willingness to travel as required.
- Able to communicate in English.


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